Zuoxi Rainbow Zimska jakna sa perjem by Wenhua Wu, Zhijuan Ding and Mei Liu is a highly esteemed winner of the very prestigious 2025 Бронзана награда A' Design Award in Дизајн моде, одеће и одевних предмета Competition Category.
БронзанаМода· 2025
Zuoxi Rainbow Zimska jakna sa perjem
by Wenhua Wu, Zhijuan Ding and Mei Liu
Client: Zosee
Бронзана награда A' Design Award Winner in Мода Category
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- Verified Award Winner
- Verify Award Status for #167139
The Design
About Zuoxi Rainbow Zimska jakna sa perjem
Zuoxi Rainbow je zimska jakna sa perjem dizajnirana za decu. Paleta boja inspirisana je prirodnim duginim bojama i pruža alternativu prigušenim tonovima uobičajene zimske odeće. Spoljni sloj izrađen je od lakog najlonskog svilenog materijala sa zaštitnom obradom koja odbija ulje, mrlje i vodu, a da pritom ne umanjuje prodisnost tkanine niti intenzitet boja. Proširena kapuljača otporna na vetar štiti od hladnih strujanja vazduha, dok sloj sa jonima srebra na leđima pomaže u zadržavanju toplote. Ergonomski kroj obezbeđuje udobnost i slobodu pokreta tokom aktivnosti na otvorenom.
The Recognition
About the Бронзана награда A' Design Award
Zuoxi Rainbow Zimska jakna sa perjem је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Zuoxi Rainbow Zimska jakna sa perjem буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Zuoxi Rainbow Zimska jakna sa perjem сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Zuoxi Rainbow Down Jacket stands out with its vibrant design inspired by the natural rainbow, diverging from conventional winter wear's dull color schemes. It uniquely integrates DuPont's three-proof technology (oil, stain, and soil resistance) into nylon silk fabric, ensuring durability and easy maintenance while preserving vivid hues. The jacket's ergonomic tailoring offers children maximum comfort and mobility.
- Dimensions & Packaging
- Sleeve Length: 450-695 mm
Half Chest Circumference: 470-635 mm - Tags
- Rainbow-inspired design, DuPont three-proof technology, ergonomic tailoring, silver ion heat-retention, high-fill-power down, environmentally friendly materials, child-focused comfort, vibrant color palette, sustainable production, all-weather protection
- Production Technology
- The outer shell is constructed from nylon silk, a fabric prized for its lightweight durability and smooth texture. This material is further enhanced with DuPont's proprietary three-proof technology, which imparts oil, stain, and water repellency through molecular surface treatments that do not compromise the fabric's breathability or color integrity.
- Design Challenge
- The most challenging aspect of the Zuoxi Rainbow Down Jacket design process was balancing aesthetic innovation with functional excellence and sustainable practices. Internally, the team had to reconcile historical perceptions of winter wear (typically associated with muted colors and bulk) with a vibrant, lightweight design that appeals to children's lively nature. Socially, there was a need to address parents' concerns regarding safety and hypoallergenic properties, especially for children with sensitive respiratory systems.
- Research
- 1. Research Type
Applied research, combining quantitative and qualitative methods.
2. Research Objectives
Evaluate the practicality and comfort of the product design.
Analyze consumer satisfaction.
Identify potential areas for improvement.
3. Methods
Surveys, focus group discussions, and field tests.
4. Results
High Satisfaction: The colors and design are well-received.
Functional Validation: Good warmth retention and water/stain resistance.
Suggestions for Improvement: Add adjustable cuffs for better fit across different body types. - Inspiration
- The inspiration for the Zuoxi Rainbow Down Jacket stems from the desire to bring warmth and vitality into the monotonous palette of traditional winter clothing through the vibrant spectrum of a natural rainbow. Motivated by the need for functional yet emotionally expressive children's wear, the design team sought to create a jacket that not only protects against the elements but also celebrates the innocence and liveliness of childhood.
- Project Duration
- The project began in April 2023 in Wuxi, Jiangsu, China, and concluded in March 2024. It became available for sale on major sales platforms starting from April 2024.
- Operation Flow
- Through the use of meticulously designed ergonomic tailoring, the jacket ensures comfort and freedom of movement for children during activities. Particularly, the widened windproof hood design effectively blocks cold winds, keeping children warm during outdoor activities. The silver ion heat-retention layer on the back utilizes "Back-Warm Technology" to continuously provide warmth, ensuring optimal comfort for children in low-temperature environments.
- Team Members
- Wu Wenhua
Ding Zhijuan
Liu Mei
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