Eleology Flaša za maslinovo ulje by Antonia Skaraki is a highly esteemed winner of the very prestigious 2026 Бронзана награда A' Design Award in Дизајн паковања Competition Category.
БронзанаПаковање· 2026
Eleology Flaša za maslinovo ulje
Client: Eleology
Бронзана награда A' Design Award Winner in Паковање Category
Verified Award Winner
Verify Award Status for #176525The Design
About Eleology Flaša za maslinovo ulje
Eleology pretvara ambalažu za maslinovo ulje u poetičan i trajan dizajnerski objekat. Čisto bela flaša podseća na zidove grčkih sela, dok nežna senka maslinove grančice sugeriše tradiciju, otpornost i obnovu. Njena skulpturalna forma pruža i ergonomsku upotrebu i vizuelni utisak, istovremeno podstičući ponovnu upotrebu kao vaze ili uspomene. U kombinaciji sa teksturiranom kutijom koja odražava arhitektonske površine, dizajn spaja čistotu, održivost i kulturno pripovedanje, pretvarajući svakodnevnu ambalažu u bezvremenski artefakt.
The Recognition
About the Бронзана награда A' Design Award
Eleology Flaša za maslinovo ulje је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Eleology Flaša za maslinovo ulje буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Eleology Flaša za maslinovo ulje сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Eleology redefines olive oil packaging through a poetic, minimal design that unites heritage and modernity. A soft white surface recalls Greek village walls, while the shadow of an olive branch evokes timeless tradition. The sculptural bottle is designed to outlive its contents, encouraging reuse as an object of memory, beauty, and cultural continuity.
- Dimensions & Packaging
- Bottle Width 137,9mm x Depth 55,3mm x Height 140mm
Bottle Width 146mm x Depth 62mm x Height 160mm - Tags
- Greece, olive oil, packaging, design, minimalism, heritage, culture, symbolism, sustainability, architecture, light, shadow, reuse, tradition, premium, innovation
- Production Technology
- The bottle is made of glass and is crafted with a smooth matte finish. Advanced printing techniques enable the delicate shadow effect of the olive branch on the surface. The box is made of a 320gr paper and a texture is used, referencing the plastered village walls of Greece. Materials and processes were chosen to combine visual elegance with practical durability.
- Design Challenge
- The challenge was capturing the cultural poetry of olive oil in a form that avoids cliché. Balancing symbolism with simplicity required careful experimentation with finishes and shadows. External factors such as production feasibility, sustainability, and durability influenced choices. Overcoming these challenges resulted in packaging that embodies both timeless heritage and functional innovation.
- Research
- The design emerged from cultural and visual research into Greek architecture, light, and landscape. Objectives were to express tradition and purity through contemporary design. Methodologies included observational studies of village houses, symbolic exploration of the olive branch, and testing finishes for tactility. Results show a design that preserves heritage while offering a versatile, modern product experience.
- Inspiration
- Inspired by Greece's radiant light and enduring architecture, the design reflects the play of shadows on whitewashed village walls. The olive branch, a universal symbol of resilience and nourishment, became central to the visual narrative. The project sought to honour both the natural environment and the communities who preserve olive-growing traditions through subtle, poetic cues.
- Project Duration
- The project started in Fabruary 2024 in Athens and finished in June 2024 in Athens.
- Operation Flow
- The ergonomic bottle offers ease of handling and pouring, while its wide form ensures balance and presence. Once the oil is consumed, the vessel transforms into a decorative object, extending its lifecycle as a vase or container. This flow from functional packaging to timeless keepsake enhances user interaction, making the design both sustainable and emotionally engaging.
- Team Members
- Designer: Andreas Deskas
Creative Director: Antonia Skaraki - Image Credits
- Image #1: Art Director Andreas Deskas
Image #2: Art Director Andreas Deskas
Image #3: Art Director Andreas Deskas
Image #4: Art Director Andreas Deskas
Image #5: Art Director Andreas Deskas
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