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Plants Trade Концепт Књига И Постер by Tsuyoshi Omori

Plants Trade Концепт Књига И Постер by Tsuyoshi Omori is a highly esteemed winner of the very prestigious 2019 Сребрна награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.


СребрнаГрафика· 2019

Plants Trade Концепт Књига И Постер

by Tsuyoshi Omori

Client: Plants Trade

Сребрна награда A' Design Award Winner in Графика Category

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Colors

The Design

About Plants Trade Концепт Књига И Постер

ПЛАНТС ТРАДЕ је низ иновативног и уметничког облика ботаничких узорака, који је развијен да изгради бољи однос између људи и природе него образовних материјала. Концепт књига о биљкама припремљена је да вам помогне да разумете овај креативни производ. Књига, дизајнирана у потпуно истој величини као и производ, садржи не само фотографије природе већ јединствену графику инспирисану мудрошћу природе. Интересантније је што графички графички пажљиво штампају тако да свака слика варира у боји или текстури, баш као и природне биљке.

The Recognition

About the Сребрна награда A' Design Award

Plants Trade Концепт Књига И Постер је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Plants Trade Концепт Књига И Постер буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Plants Trade Концепт Књига И Постер је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Concept Book was designed in exactly the same size as the products, botanical specimens. Not only photos of nature, the book also features unique graphics which the designer created with drawing inspiration from the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.
Dimensions & Packaging
The Concept Book is a hardcover, 105 x 190 mm, consisting of 52 pages. The Poster is 505 x 728 mm.
Tags
Concept Book, Botanical Specimen, Letterpress, Graphics, Plants Trade, Nature
Production Technology
The Concept Book used the foil printing on its white cardboard cover, the offset printing for 5 photographs and the letterpress printing for 14 graphics. The Poster used the offset printing for the photograph and the letterpress printing for the graphic.
Design Challenge
The difficulty in designing the Concept Book was in what way the designer should create graphics that can make people think of the nature’s wisdom. After consideration, the designer chose the letterpress printing for graphics to depict different colors or textures, just like real plants.
Inspiration
Plants Trade is a series of an innovative and artistic form of botanical specimens, not like the conventional ones that are merely used as educational material. The product was born to build a better relationship between humans and nature. The Concept Book was made to help people understand this creative product.
Project Duration
The project started in September 9th, 2017 in Tokyo and it is still ongoing. The Concept Book was published in Japan on that date and was exhibited at Tokyo Art Book Fair in October 2017, Shibuya Publishing & Booksellers in August 2018 and at Kamome Books in September 2018.
Operation Flow
The Concept Book will be on sales online as well as at exhibitions or events such as art book fair. Not simply as a printed object, the designer hopes people feel the unspoken messages from plants, that is, Nature’s Wisdom.
Patents
Copyrights belong to PLANTS TRADE, 2017
Team Members
Designer & Illustrator : Shunsuke Ikai
Photographer : Hiroto Hata
Copywriter : Tadayasu Seto
Translator : Yukiko Nishikawa
Movie : studio me
Image Credits
Image#2:Photographer Takashi Hiramatsu, 2018.
Image#3:Photographer Takashi Hiramatsu, 2018.
Image#4:Photographer Takashi Hiramatsu, 2018.
Image#5:Photographer Takashi Hiramatsu, 2018.

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