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Amadai Center Мултифункционална Зграда by Notash Dadjoo

Amadai Center Мултифункционална Зграда by Notash Dadjoo is a highly esteemed winner of the very prestigious 2020 Бронзана награда A' Design Award in Дизајн архитектуре, зграда и конструкција Competition Category.


БронзанаАрхитектура· 2020

Amadai Center Мултифункционална Зграда

by Notash Dadjoo

Client: NDAStudio

Бронзана награда A' Design Award Winner in Архитектура Category

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Verified Award Winner

Verify Award Status for #87503

Colors

The Design

About Amadai Center Мултифункционална Зграда

Цватња цветања и парадокс грубости / елеганције који је опажао планински регионални пејзаж лежи у средишту дизајнерског концепта. При рођењу прво се појављује глава, па покопавањем половине зграде, друга половина изгледа главом изван земље. Концептуални парадокс појављује се у масивним облицима зграде испред свог зеленог контекста, који је изнутра цветао кроз своје инфилтриране отворене просторе. Видљивост од града до места и на други начин, одрживост, контекстуални дизајн, локално наслеђе и унапређење еколошког и социјални аспекти пројекта одвијају се у дизајну

The Recognition

About the Бронзана награда A' Design Award

Amadai Center Мултифункционална Зграда је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Amadai Center Мултифункционална Зграда буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Amadai Center Мултифункционална Зграда сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project was designed for The Municipality of Hamadan to build a new symbol for the city. City redial plan, visibility from city-to-site and otherwise, sensitivity toward the surrounding and scales, Local heritage, social interactions, sustainability, enhancement of the building and site role in the urban green network, be in harmony with its context, introvert design in response to the local cold climate and cultural identity along with conceptual aspects are design key factors.
Dimensions & Packaging
The site area is 44500 square meters, and the building total area is 11800 square meters. the area of the parking lot does not include.
Tags
Concept Design, Architecture, Design, Contextual, Sustainability, Green Architecture, Iran, Municipality
Production Technology
The visibility from the main streets creates the main project axes and buildings aligned to these axes. Introverted and sustainable design has featured by centralized and buried form, low height, few openings with a small area in facades, canopy for sunlight control, and the use of rough and dark material in facades. For creating a place for social events and interactions, along with the allocation of semi-open space as a plaza, various elevation levels have designed so it could draw these social interactions on the site to different levels of the complex.
Design Challenge
To create a low-rise monumental and expressive project which could meet the research needs with good visibility from the city.
Research
An expressive project which could have the potential of being a new city symbol, environmental enhancement of building and its connection to the urban green network and be harmonious with its context was the design objective. The environmental site analyzes using the ArcGIS program, studying and collecting data from local architecture and cultural heritage, sustainability practices and social interactions using local research publish and municipality sources.
Inspiration
Birthing, flourishing, and the paradox of roughness and elegance, extracted from the regional natural environment lie at the heart of this project design concept. In the process of giving birth, the head will come out first, so by burying half of the building other half seems to head-out of ground. The conceptual paradox inspired by the local mountainous landscape appears in the building's rough forms head-out of its green context, which flourished from inside through its infiltrated open spaces.
Project Duration
This project started in November 2018 and ended in January 2019 and located in Hamadan, Iran.
Operation Flow
The project contains these functions: retail, gym, educational functions, observatory, planetarium, multifunctional hall, cinema, library, city traffic control room, and municipality related offices.
Patents
Copyrights belong to Notash Dadjoo, 2019.
Team Members
Notash Dadjoo, Mohammad Gerami, Naiem Nakhaie, Mehdi Khalafi
Image Credits
All images: Model and Illustrator Notash Dadjoo, 3d render Mehdi Khalafi, 2019

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