Press Уметничка Књига by Tsuyoshi Omori is a highly esteemed winner of the very prestigious 2020 Бронзана награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
БронзанаГрафика· 2020
Press Уметничка Књига
Client: Mika Yamakoshi
Бронзана награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #89569The Design
About Press Уметничка Књига
Уметничка књига је створена да истражи питање које поставља уметник накита; наш процес менталног повезивања сада више зависи од претраживања на мрежи, а не од наших личних искустава или сензибилитета. Књига садржи 8 колажа и кључних речи изведених из алгоритма претраживања слике. Речи се штампају одвојено на траци папиру тако да гледалац види или само колаж или комбинацију његових кључних речи.
The Recognition
About the Бронзана награда A' Design Award
Press Уметничка Књига је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Press Уметничка Књига буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Press Уметничка Књига сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This art book features 8 collages and the keywords derived from the algorithm. The keywords are each printed separately on tracing paper so that the viewer can see either just the collage, or the combination of it with its keywords. Square paper allows the viewer to see the collage and words equally from 8 different angles. As typography, the title PRESS is creatively arranged in the seams, etc. to conjure the image of the roller printing machine that was used for making the collage.
- Dimensions & Packaging
- Width 210mm x Height 210mm x Depth 10mm 40pages 100g
In this book, plain papers and tracing papers are alternately used. - Tags
- art book, jewelry art, PRESS, artificial intelligence, book design, graphic design
- Production Technology
- Stretchy paper and acrylic paints were used in making collages with an aim to minimize personal taste or intention of the jewelry artist as much as possible. Also, keywords linked to each collage were obtained using the Google image search algorithm.
- Design Challenge
- We printed the keywords derived from the algorithm separately on tracing paper so that the viewer can see either just the collage, or the combination of it with its keywords.
We used square paper as it allows the viewer to see the collage and words equally from 8 different angles.
Out of 40 collages, we carefully selected 8 collages in terms of its wide range of keywords and uniqueness in shape. - Research
- To explore a question that our mental association process is now more dependent on online searching rather than our personal experiences or sensibilities.
This art book presents the viewer an opportunity to see both abstract collages and the keywords derived from the algorithm, which makes them realize their act of seeing and associating is changing due to the rise of artificial intelligence. - Inspiration
- This art book was designed to feature the view of a jewelry artist who was confronted with a question that our mental association process is now more dependent on online searching rather than our personal experiences or sensibilities. She uploaded images of her own collage onto an image search engine to create a list of keywords through an algorithm. Will we blindly trust the search results? Or can we accept the differences, and find clues to develop a new way of seeing?
- Project Duration
- The project started in February 2019 in Tokyo. As a deliverable, this art book was published on June 27, 2019.
- Operation Flow
- This art book is already available online.
Just after its publication, we joined the Tokyo Art Book Fair 2019 in July. More exhibitions are coming soon. - Patents
- Copyrights belong to Mika Yamakoshi, 2019.
- Team Members
- Arte Director and Designer: Tsuyoshi Omori
Photographer: Takashi Hiramatsu
Translator: Marika Seo
Art work: Mika Yamakoshi - Image Credits
- Image＃1:Photographer Takashi Hiramatsu, 2019.
Image＃2:Photographer Takashi Hiramatsu, 2019.
Image＃3:Photographer Takashi Hiramatsu, 2019.
Image＃4:Photographer Takashi Hiramatsu, 2019.
Image＃5:Photographer Takashi Hiramatsu, 2019.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
