A Valley In The City Marketingni centar za doživljaj by Song Han is a highly esteemed winner of the very prestigious 2020 Сребрна награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.
СребрнаЕнтеријер· 2020
A Valley In The City Marketingni centar za doživljaj
by Song Han
Client: Shenzhen Horizon Space Design Co., Ltd
Сребрна награда A' Design Award Winner in Ентеријер Category
Verified Award Winner
Verify Award Status for #90964The Design
About A Valley In The City Marketingni centar za doživljaj
Dolina u gradu je marketinški centar za doživljaj čiji enterijer crpi inspiraciju iz brežuljaka, klisura i potoka provincije Guangdong. Bioničke forme stvaraju moderan i minimalistički ambijent, sa klisurom skrivenom unutar urbanog pejzaža. Klisura i zatvorene kuće obavijene su belim perforiranim aluminijumskim pločama, koje prostoru daju profil promenljivih slojeva. Otvori prozora raspoređeni su po zidovima kako bi uokvirili poglede duž rute. Umetnička instalacija od bambusa, koju su izradili čuvari tradicionalnog zanata, proteže se oko 300 metara kroz prostor.
The Recognition
About the Сребрна награда A' Design Award
A Valley In The City Marketingni centar za doživljaj је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да A Valley In The City Marketingni centar za doživljaj буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. A Valley In The City Marketingni centar za doživljaj је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The space not only creates a futuristic experience, but even recaptures the well established tradition. The enclosed houses, village, alley, ravine and stream could bring back the sweet young days hidden in the depths of your mind.
- Dimensions & Packaging
- Installation artwork named Murmuring Zephyr,The length is about 300 meters.
- Tags
- Urban Ravines,Murmuring Zephyr，Estate Marketing Experience Center,Shenzhen Horizon Space Design Co., Ltd，Song Han ,
- Production Technology
- This is actually an installation artwork named Murmuring Zephyr. Making this masterpiece entails the ICH inheritors month long effort in folk bamboo handicraft.
The ravine and houses are all wrapped in white punched aluminum plates, which gives the space a profile of varying layers. At the same time, it conveys a futuristic, ethereal landscape. - Design Challenge
- This is actually an installation artwork named Murmuring Zephyr. Making this masterpiece entails the ICH inheritors month long effort in folk bamboo handicraft.
- Research
- The space design gets its inspiration from Guangdong provinces hills, ravines and streams. Leveraging the bionics, this design creates a modern minimalist ambience, with a ravine hidden in the urbanscape.The space not only creates a futuristic experience, but even recaptures the well-established tradition. The enclosed houses, village, alley, ravine and stream could bring back the sweet young days hidden in the depths of your mind.
- Inspiration
- The space design gets its inspiration from Guangdong province hills, ravines and streams. Leveraging the bionics, this design creates a modern minimalist ambience, with a ravine hidden in the urbanscape.
- Project Duration
- The project started in April 2018 in Huizhou and finished in April 2019 in Rimini, and was exhibited in Huizhou in April 2019.
- Operation Flow
- The ravine and houses are all wrapped in white punched aluminum plates, which gives the space a profile of varying layers. At the same time, it conveys a futuristic, ethereal landscape. On the walls are scattered window apertures. These openings cannot only provoke your memories, but also create fine sights along the way. You can relish a garden, a space of rich layers.
- Team Members
- Shenzhen Horizon Space Design Co., Ltd.
Song Han - Image Credits
- Main Image: Photographer XuFeng Jin, The reception area,Designer Song Han,2019.
Optional Image #1:Photographer XuFeng Jin, The reception area,Designer Song Han,2019.
Optional Image #2:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2019.
Optional Image #3:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2019.
Optional Image #4:Photographer XuFeng Jin, Art installation area,Designer Song Han,2019.
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