Гвоздена Мобилни · 2020
Seotun Saram Mobilni interfejs aplikacije
- Гвоздена награда A' Design Award 2020 in Мобилни
- CLIENT: Seotun Saram
- Estimated Number of Design Views: 14,400
- Verification code D97B0CBC49 · Verify this award
Colors
About Seotun Saram Mobilni interfejs aplikacije
Seotun Saram je mobilni interfejs aplikacije koji povezuje osobe koje traže psihološko savetovanje sa kvalifikovanim profesionalnim savetnicima. Ime se odnosi na nekoga ko još uvek nije vešt, a usluga prati ideju da svako počinje nespretno. Bajka na jednostavan način objašnjava proces savetovanja korisnicima koji nisu upoznati sa savetovanjem. U priči se pojavljuju dva lika: Seotun, korisnik saveta koji luta, i Gobuki, spor ali pouzdan savetnik. Vizuelni identitet oblikuju topli papirni tekstovi, nijanse noćnog neba u mornarsko plavoj boji i ručno crtane ikone.
About the Гвоздена награда A' Design Award
Seotun Saram Mobilni interfejs aplikacije је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Seotun Saram Mobilni interfejs aplikacije буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Seotun Saram Mobilni interfejs aplikacije заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.
Press Kit
- Unique Properties
- 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
- Dimensions & Packaging
- This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
- Tags
- SeotunSaram, CI, BI, Corporate Identity, Brand Identity
- Production Technology
- They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Design Challenge
- This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
- Research
- There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Inspiration
- Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
- Project Duration
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Operation Flow
- They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
