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Descry Taiwan Exhibition Нови Образац Потрошње by I'der Branding Design

Descry Taiwan Exhibition Нови Образац Потрошње by I'der Branding Design is a highly esteemed winner of the very prestigious 2020 Бронзана награда A' Design Award in Мета, стратешки и услужни дизајн Competition Category.


БронзанаУслуга· 2020

Descry Taiwan Exhibition Нови Образац Потрошње

by I'der Branding Design

Client: Tea Farm No. 35

Бронзана награда A' Design Award Winner in Услуга Category

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Verified Award Winner

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Colors

The Design

About Descry Taiwan Exhibition Нови Образац Потрошње

Изложба, на планини Алисхан, познатој туристичкој атракцији Тајвана, комбинује уметност са тајванском индустријом чаја. Пресечна сарадња ове изложбе може донети нови пословни модул. На сваком пакету туристи могу видети различите изразе који преносе исту тему, & куот; Тајван. & Амп; куот; Уроњени у прекрасни крајолик Тајвана, посетиоци ће имати дубље разумевање тајванске културе чаја и индустрије.

The Recognition

About the Бронзана награда A' Design Award

Descry Taiwan Exhibition Нови Образац Потрошње је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Descry Taiwan Exhibition Нови Образац Потрошње буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Descry Taiwan Exhibition Нови Образац Потрошње сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The exhibition was at Mountain Alishan, a famous tourist attraction in Taiwan, which combines arts with the Taiwanese traditional tea industry. The cross-sections cooperation of this exhibition could bring out the new business module. On each package, tourists can see different expressions conveying the same theme, "Taiwan." Immersing in the beautiful scenery of Taiwan, visitors could have a deeper understanding of Taiwanese tea culture and industry.
Tags
Taiwan, Tea Brand, Alishan, Industry, Art, Lin, Pang-Soon, Tea Farm No. 35, New Consumption Pattern, Exhibition Design, I'DER BRANDING DESIGN, YI-JEN, TU
Production Technology
The exhibition presents a variety of techniques of expression. We display gift boxes made with art paper, giclee print on acid-free paper, image transfer techniques on aluminum tea bucket, circuit board art of artistic image, cyanotype, and laser engraving. The main purpose is to express the various beauty of Taiwan by different materials and different printing techniques.
Design Challenge
We try to present delicate illustrations using interesting processes on different textures. For example, we use image transfer techniques to print several images of Taiwan on aluminum tea buckets.
Inspiration
Alishan has precious natural resources and great tea-making techniques. This object combinates the arts and Taiwanese tea industry to offer a new approach to industrial transformation. Create a new image of the traditional industry, Which can impress tourists and promote Taiwanese tea.
Project Duration
The design concept came up at the beginning of 2017 and accomplished on December 24th, 2017. The exhibition was held at the Alpine Botanical Garden in Alishan National Forest Recreation Area until January 15th, 2019.
Team Members
Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Producer: PANG-SOONG, LIN
Producer: ZEN-JING, WU
Design Guidance: YU-HSIANG, NI
Design Guidance: MENG-HAN, LIU
Designer: PEI-JUNG, CHUNG
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Space Designer: TZU-HAO, KUO

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