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Viewing Korean History Primarna funkcija: Dizajn korica udžbenika by Jaehun Kim

Viewing Korean History Primarna funkcija: Dizajn korica udžbenika by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 Сребрна награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.


СребрнаГрафика· 2020

Viewing Korean History Primarna funkcija: Dizajn korica udžbenika

by Jaehun Kim

Client: Visang

Сребрна награда A' Design Award Winner in Графика Category

Colors

The Design

About Viewing Korean History Primarna funkcija: Dizajn korica udžbenika

Sagledavanje korejske istorije je serija dizajna korica za tri udžbenika istorije. Korice su izrađene za učenike osnovnih i srednjih škola. Jednostavan grafički element u obliku romba i tipografija u centru prikazuju naziv predmeta i održavaju identitet serije doslednim. Dva udžbenika za osnovnu školu dele isti raspored. Korica za srednju školu prikazuje savremenog učenika povezanog sa različitim epohama unutar jednog prostora. Nalepnice i epoksid odgovaraju boji pozadine, a premaz otporan na ogrebotine ograničava habanje tokom upotrebe.

The Recognition

About the Сребрна награда A' Design Award

Viewing Korean History Primarna funkcija: Dizajn korica udžbenika је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Viewing Korean History Primarna funkcija: Dizajn korica udžbenika буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Viewing Korean History Primarna funkcija: Dizajn korica udžbenika је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
There are 3 history textbooks, while the concept cover images for middle and high school textbooks is meeting history. The simple diamond-shaped graphic and font in the center express the subject name, keeping the history textbooks’ identity consistent.
Dimensions & Packaging
Width 220mm X Depth 14mm X Height 280mm, Weight: 700g, Paper material: Snow White 250g
Tags
History textbook, student, Book cover, textbook
Production Technology
Various post-processing methods were used to maximize the implementation of the design concept. With the diamond shape at the center, stickers and epoxy were effectively used to match the background color and generate a premium look. No-scratch coating was used for finishing to minimize scratches and tears during use.
Design Challenge
Without images of historical artifacts on the cover, users are not easily reminded of the subject content. For this reason, many history textbooks have ended up with similar cover designs. The key task was to implement an idea that differed from the norm, and through much effort the History Viewed by Us concept was created. As a result, Visang history textbooks were able to differentiate themselves and gain much support from students.
Research
As many textbooks compete in the market in Korea, a differentiated cover design is a key element to win the competition. Concepts and images that cater to students, in addition to the unique identity strategy for history textbooks, allowed us to differentiate our product from others. More than anything, high user satisfaction is the value sought by Visang history textbooks.
Inspiration
Although history can be a difficult subject, it can be made more interesting for them if done right. The cover design expresses the perspective of viewing history to show that studying history can be made easier. For middle school, the two textbooks were configured with the same layout to depict the experience of feeling history in a relaxing way. The cover design of the high school textbook aims to deliver an image of the modern student being connected to different eras in the same space.
Project Duration
This project was started March 2019 and finished August 2019 in Seoul, Korea.
Operation Flow
The history textbooks provide not only information but also services for communication between students and teachers. Various apps and websites to help teachers teach and students learn enhance user convenience. The services reinforce the brand of Visang history textbooks through a consistent identity.
Team Members
Art Director : kyoungmi Yoo
Designer : seyeon Jeong
Designer : yoonjeong Kang
Designer : kyounghee Kim
Designer : jisoo Kim
Image Credits
VISANG

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