Watch Tower Watch Tower by Fei Chen, Lei Yang and Qi Wu

Watch Tower Watch Tower by Fei Chen, Lei Yang and Qi Wu is a highly esteemed winner of the very prestigious 2021 Moputso oa Silevera oa A' Design Award in Moralo wa Fenitjhara Competition Category.

SileveraFenitjhara· 2021

Watch Tower Watch Tower

by Fei Chen, Lei Yang and Qi Wu

Client: Ziel Home Furnishing Technology Co., Ltd

Moputso oa Silevera oa A' Design Award Winner in Fenitjhara Category

45,398

Verified Award Winner

Verify Award Status for #107327

View at A' Design Award Press Release Award Badge

Colors

The Design

About Watch Tower Watch Tower

Book Text: Watch Tower ke sefate sa ho hloela sa likatse se etselitsoeng malapa ao likatse le batho ba a arolelanang. Karolo e ka holimo e sebetsa e le sebaka sa ho phomola, e lumellang likatse ho shebella sebaka sa tsona. Karolo e ka tlaase e fana ka sebaka se seholo le se sireletsehileng sa ho bapala. Sesebelisoa sa ho ngonya se kopantsoeng se lumella likatse ho ntlafatsa maoto a tsona. Litseleng tse chitja tsa lehong le tiileng la phaene li hokahantsoe ka mabota a tšepe, 'me motheo o pharaletseng o netefatsa botsitso. Mesamo e bonolo e koahetsoeng ka lesela le tlatsitsoeng ka sepontji e eketsa boiketlo. Sebopeho sohle sa hlarolla, se nolofatsang ho kopanya le ho theola litšenyehelo tsa lipalangoang.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Watch Tower Watch Tower ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Watch Tower Watch Tower e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Watch Tower Watch Tower ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: To boost the harmonious relationship between cats and home environments, the cat climbing tree breaks the bulky stereotype of existing cat trees. According to cats’ habits, the upper part is used as a resting place and watchtower for cats to observe their territory. The lower part is designed for entertainment, offering cats a large, safe playing area. Meanwhile, the cat climbing tower is detachable, allowing for easy transportation and less transportation cost.
Dimensions & Packaging: 1600*800*600mm
Tags: Cat climbing tree, Pet supplies, Pet home, Cat Frame, Cat Tree Lookout
Production Technology: Detachable cat climbing frame, metal frame, pine wood, and soft cushions, fabric material, filled with sponge, can make the cat sit more comfortably, and the scratcher can sharpen its paws.
Design Challenge: Easy to disassemble
Solid wood
Research: Nowadays, the cat climbing tower seems no longer just a place for cats to live in. It's more a space shared by pets and humans. Boasting a unique color, smooth surface, and stable structure, this cat climbing tower integrates the aesthetics with functions, creating a home full of fun for pets as well as a decorative piece that blends in and elevates our home. Crafted with round solid wood shelves and connected with metal poles, the cat climbing tower is customizable so people can arrange the layout according to their preferences. The large base ensures the stability of the whole cat climbing tower.
Inspiration: For pet lovers, they always hope to stay close to their beloved pets. At the same time, they’d love to have a wonderful home. This cat climbing tree explores a new form of cat furniture, which not only creates a wonderland for pets to live and play but also spices up human's homes.
Project Duration: European and North American markets
December 30, 2020
Operation Flow: Simple, stylish, and functional. This cat climbing tree is where style meets utility. Crafted with solid wood shelves and supported by a metal frame, it’s durable and stable for energetic cats to jump up and down. Even better, it’s detachable, allowing for easy transportation and assembly.
Team Members: Lei Yang
Chengyong Li
Qi Wu
Fei Chen
Shaohua Lei
Image Credits: Image #1: Photographer Wang Chaoyang, shooting, 2020
Image #2: Photographer Wang Chaoyang, shooting, 2020
Image #3: Photographer Wang Chaoyang, shooting, 2020
Image #4: Photographer Wang Chaoyang, shooting, 2020
Image #5: Photographer Wang Chaoyang, shooting, 2020
Credit entity name: ZIEL HOME FURNISHING TECHNOLOGY CO.,LTD