Moralo oa Stripes Letoto La Liphutheloana ka Ridzert Ingenegeren ke mohlodi oa khau e hlomphehang haholo ya 2021 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dihlahiswa tse Tsitsitseng, Diprojeke le Botala.
TšepeSehlahiswa se Tsitsitseng· 2021
Stripes Letoto La Liphutheloana
Moreki: Bergkvist
Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Sehlahiswa se Tsitsitseng
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #114169Moralo
Mabapi le Stripes Letoto La Liphutheloana
Liphutheloana tse leshome letotong li etselitsoe hore li tšoanelehe e le liphutheloana tsa limpho le ho fana ka boiphihlelo bo monate ba unboxing. Lebokose le leng le le leng le na le mohlala oa mela o hatisitsoeng holim'a lona, o phetoang holim'a sleeve e koalang lebokose. Likarolo tsa lebokose la lebokose, hammoho le sleeve le bukana, li entsoe ka karete e tsosolositsoeng. Terei ea pampiri ea bagasse e sebelisoa ho sireletsa le ho hlahisa litaba. Liphutheloana tse felletseng letotong lena li ka lahleloa ka meqomong ea lipampiri.
Kamohelo
Mabapi le Moputso oa Tšepe oa A' Design Award
Stripes Letoto La Liphutheloana ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Stripes Letoto La Liphutheloana e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Stripes Letoto La Liphutheloana e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- Instead of EVA foam, a bagasse paper tray is used here to protect and present the contents. The bagasse is a by-product of the sugarcane industry and the tray can be recycled like regular paper. No magnets are used in the packagings. Instead, a drawer box was created that closes with a paper sleeve. The cardboard parts of the box, as well as the sleeve and a brochure, are made of recycled cardboard. The complete packagings in this series can be disposed of in paper recycling bins.
- Boholo le Phuthelo
- External dimensions of a single box, closed: 188 x 137 x 41 mm.
- Lithegi
- packaging, plastic-free, no plastic, recyclable, recycled, sustainable, sustainability, luxury, pocket knife, cardboard
- Theknoloji ya Tlhahiso
- The bagasse paper tray is made from bagasse pulp and dry pressed into its final shape. The main drawer box is made of recycled cardboard, covered with decorative paper. The sleeve and brochure are made of recycled paper. Keeping the entire packaging plastic-free was one of the key objectives in creating a truly sustainable packaging.
- Phephetso ya Moralo
- It was challenging to find a solution that could be fully disposed of in paper recycling bins. Especially, to find an economically viable and presentable solution that matches the current brand and can be recycled with paper at the same time.
- Dipatlisiso
- The brand researched the market and its own current users and found that its folding knives are often purchased as gifts. It identified the importance to offer its folding knives in a relatively luxurious packaging that is suitable to give to someone as a present. Furthermore, for the outdoor brand that takes its mission seriously to reconnect humans with nature, it was obvious that customers share these core values and want to see them reflected in every aspect of the product and packaging.
- Kgothaletso
- Current packagings for many products, like in this case folding knifes, use EVA foam as a protection material. Even though EVA foam is very suitable, its recycling rate is very low. Often, the foam is glued onto other materials in a packaging and therefore hard to separate for recycling. Rare-earth magnets are used in many packagings as well. The extraction of rare earth elements for these magnets is notoriously linked to environmental pollution. There had to be a way to improve this.
- Nako ya Projeke
- The design process started in the end of October 2018 in Berlin. The first version of the product was launched in April 2019 on the German market, with Italy, Spain and France following in the subsequent months.
- Tsamaiso ya Mosebetsi
- The ten packagings in the series are designed to be suitable as gift packagings and to provide a pleasing unboxing experience. In order to open a packaging from this series, remove the sleeve and open the drawer box. The brochure and a cloth are now visible. The main product, a folding knife, is wrapped in the cloth. The cotton cloth can be used later for cleaning the knife. Under the brochure, a sharpening stone and sheath are hidden.
- Diphatente
- Copyrights belong to Mission Green Ltd., 2019.
- Litho tsa Sehlopha
- Designer: Ridzert Ingenegeren
Client: Michael Gläser, Bergkvist - Litlotla tsa Setshwantsho
- Image #1: Mission Green Ltd., K29 Packaging #1, 2021.
Image #2: Mission Green Ltd., 3 Packagings #2, 2021.
Image #3: ExpertenTesten.de/ever-growing GmbH, K29 Titanium packaging, 2020.
Image #4: Mission Green Ltd., K29 Packaging Front, 2021.
Image #5: Ridzert Ingenegeren, packaging series overview, 2020.
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