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Next Hub Primary Function: Motheo o Sebelisoang ka Tsela e Fapaneng by Ahmed Habib

Next Hub Primary Function: Motheo o Sebelisoang ka Tsela e Fapaneng by Ahmed Habib is a highly esteemed winner of the very prestigious 2021 Moputso oa Silevera oa A' Design Award in Moralo wa Meaho, Dikaho le Dibopego Competition Category.


SileveraMeaho· 2021

Next Hub Primary Function: Motheo o Sebelisoang ka Tsela e Fapaneng

by Ahmed Habib

Client: Lines

Moputso oa Silevera oa A' Design Award Winner in Meaho Category

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Verified Award Winner

Verify Award Status for #118172

Colors

The Design

About Next Hub Primary Function: Motheo o Sebelisoang ka Tsela e Fapaneng

Next Hub ke motheo o sebelisoang ka litsela tse fapaneng o Jeddah, Saudi Arabia, o kopanyang libaka tsa kamohelo ea baeti, tsamaiso, boithabiso, thekiso, lijo le lino le libaka tsa boikhathollo. Sebopeho sena se hlahloba kamano pakeng tsa se tiileng le se se nang letho. Libōpeho tsa meaho li koahela lebala le bulehileng le bohareng, li hopotsa mebaraka ea setso 'me li theha phihlelo ea toropo e nang le tšebelisano ea sechaba. Mabala a ka hare a tlisa moea o hloekileng le leseli la letsatsi ka hotele le meahong ea tsamaiso. Litlhophiso li kenyelletsa lejoe la travertine le silotsoeng, tšepe e ntšo le khalase e nang le lekhetlo le habeli.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Next Hub Primary Function: Motheo o Sebelisoang ka Tsela e Fapaneng ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Next Hub Primary Function: Motheo o Sebelisoang ka Tsela e Fapaneng e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Next Hub Primary Function: Motheo o Sebelisoang ka Tsela e Fapaneng ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Next Hub is an architecture and landscape integrated mixed use design that blends in different facilities including hospitality, admin, entertainment, retail, f&b and recreational zones.The conceptual idea was to explore the architecture relation between solid and void, through a dynamic composition of masses and courts that creates a dialogue between internal and external spaces, to enjoy natural daylight and landscape views all throughout the year.
Dimensions & Packaging
-Plot Area: 23000 sqm
-Max Foot print ratio : 0.6
-Max FAR: 1.2
-Height Regulation from Street Level: G, M & 5 floors
-Set Backs Regulations: 12 m from all sides
-Floors: Basement, Ground, Mezzanine & 5 floors
-No commercial openings are allowed directly on the main street.

Areas:
-Hotel: 12,300 sum , 108 rooms
-Admin Buildings: 9,500
-F&B Shops: 5,400
-Kids Entertainment: 2,000
-Outdoor Plaza:7,200
-Parking: 23,000
Tags
Architecture, Commercial, Hotel, Design, Hospitality, Modern, Industrial, Administration, Entertainment, Recreational, Plaza, Food & Beverage, Social, Mixed use, Triangle, Landscape, Saudi, Jeddah
Production Technology
-Main Structure: Concrete & Steel
-Main Architectural Finishes: Honed Silver Travertine Stone, Black Steel, Desaturated Brown Stucco, Double Glazed Glass
Design Challenge
Creating a destination that offers a quality social experience and redefine the image of a mixed use complex in Jeddah, while respecting the climate requirements and cultural needs dictated by Arab traditions, were the main design challenges.
Research
TYPE-OBJECTIVES-METHODOLOGY

1-Data Collection research-Client needs analysis-Client meetings
2-Cultural research-Project Zoning & cultural needs-Social Questionnaire
3-Arch. Design Direction research-General mood board, Massing & Materials-Web based research
4-Arch. Technical research-Identify Construction methodology-Subject Matter Experts & Web based Research
5-Environmental research-Natural Ventilation & Sun light-Web based research
6-Landscape research-Hardscape & Softscape design direction-Web based Research
7-Presentation direction research-Matching Graphics to Architecture concept-Web based Research
Inspiration
Inspired from old traditional markets "Wikala", the project masses were arranged in a way to enclose the main central plaza, creating internal views and urban-like experience with social interaction. The project sky-line was designed in a dynamic way with different heights, inspired from natural mountains and skylines of Saudi topography. Inspired by Arabic traditional architecture, the hotel and admin buildings were designed with internal courts to bring in natural ventilation and sunlight.
Project Duration
Duration: The project design Process started in July 2020 and finished in October 2020
Location: Jeddah, KSA
Operation Flow
Entrances:
- Plaza: Open Entrance from Main Street
- Hotel: Private Entrance from Side street
- Adminstration: Private Entrance from Main Street
- Entertainment: Private Entrance from Plaza
- Services: Direct Access from back side
- Parking: Direct Access ramps from Main Street
Floors Functions:
The Ground Floor comprise: Main entrances , restaurants, shop and the central plaza; the first floor comprise: restaurant, gym, spa and terrace of the hotel, cinema, kids area and terrace with kiosk and restaurant; the typical floor comprise: hotel bedrooms, offices and kids area.
Team Members
Design Director: Ahmed Habib
Design Architect: Sveva Salimbene
Design Architect: Ehab Hassan
3D Visualization: Oleksandr Bakhmatskyi

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