Bottle in the Dark Tšebeliso ya Mantlha ya Diteko by Pierluigi Fossa is a highly esteemed winner of the very prestigious 2021 Moputso oa Tšepe oa A' Design Award in Moralo wa Fotokherafi le Tshebetso ya Ditshwantsho Competition Category.
TšepeFotokherafi· 2021
Bottle in the Dark Tšebeliso ya Mantlha ya Diteko
Client: Pierluigi Fossa Photography
Moputso oa Tšepe oa A' Design Award Winner in Fotokherafi Category
Verified Award Winner
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About Bottle in the Dark Tšebeliso ya Mantlha ya Diteko
Sengoloa sa Buka: Bottle in the Dark ke setšoantšo sa papatso se entsoeng bakeng sa liquor ea nalane. Setšoantšo se se beha lebotlolo bohareng ba tikoloho e kang toro, moo moeli oa lefatše (horizon) o behiloeng ho ea sa feleng ho tsepamisa maikutlo tlhahisoleseling. Mabone a khethehileng a ile a beoa setšoantšong sa nako ea nyakisiso ho totobatsa moralo o sejoale-joale le lisebelisoa tsa lebotlolo. Mebala e lefifi le maemo a tikoloho a bontša sephiri le ho hopotsa maoba a qetiloeng le metsoalle. Setšoantšo se entsoe ka sesebelisoa sa dijithale sa 150 megapixel, ka boholo ba ho qetela ba 70 ho isa ho 100 santimithara le 300 dpi.
The Recognition
About the Moputso oa Tšepe oa A' Design Award
Bottle in the Dark Tšebeliso ya Mantlha ya Diteko ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Bottle in the Dark Tšebeliso ya Mantlha ya Diteko e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Bottle in the Dark Tšebeliso ya Mantlha ya Diteko e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- I created this image
to arouse emotion and mystery for this historic liqueur. The dreamlike setting and the power of light enhance the new bottle design.
The use of special lights and their positioning on the photographic set highlighted the modern design of the bottle. The positioning in the center of the image and the horizon placed at infinity contribute to the best visualization of the product. - Dimensions & Packaging
- Final dimension image 70 x 100 cm 300 dpi
- Tags
- mistery,emotion,night,dreamlike,dream,secret,darkness,atmosphere
- Production Technology
- 150 megapixel digital back
- Design Challenge
- My team and I spent time and work looking for a light that could best enhance the design of the bottle and at the same time create emotion.
- Research
- To create this image we used the best digital hardware and software technologies
- Inspiration
- The modern design and the materials of the bottle were the inspiration to create this image which was used for promotional campaign around the world. The creative process was born starting from the design of the bottle and from the public to whom this product is intended.
The image wants to remember the atmosphere of evenings spent with friends. Mystery and atmosphere.
The design of the bottle and its materials suggested a minimal but not cold setting. - Project Duration
- The project started in July 2019 in Varese and finished in September 2019
- Operation Flow
- The creative process of the image was aimed at catching the attention of the consumer public. Especially the young one.
The idea was to create a dreamlike, mysterious atmosphere that reminded us of special evenings. - Team Members
- Pierluigi Fossa - Opificio42 team
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