Multivision Porsche Shanghai Primary Function: Mosebetsi wa Bonono ba Ho Nka Dinepe ka Florian W. Mueller

Moralo oa Multivision Porsche Shanghai Primary Function: Mosebetsi wa Bonono ba Ho Nka Dinepe ka Florian W. Mueller ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Fotokherafi le Tshebetso ya Ditshwantsho.

SileveraFotokherafi· 2022

Multivision Porsche Shanghai Primary Function: Mosebetsi wa Bonono ba Ho Nka Dinepe

ka Florian W. Mueller

Moreki: Porsche China

Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Fotokherafi

106,858

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #139344

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Multivision Porsche Shanghai Primary Function: Mosebetsi wa Bonono ba Ho Nka Dinepe

Book Text: Multivision Porsche Shanghai ke letoto la mesebetsi ya bonono ba ho nka dinepe le entsweng bakeng sa Porsche China. Setshwantsho se seng le se seng se kopanya dinepe tse tharo foreiming e le nngwe ka ho pepesetsa ha yona hangata. Letoto lena le bontsha difahleho tse fapaneng tsa Shanghai, ho tloha ditereke tsa setso tsa Machaena le meaho ya Sebaka sa Kgale sa French Concession ho ya meahong ya sejwalejwale ya khalase le tshepe. Koloi ya dipapadi e hlaha setshwantshong se seng le se seng mme e dula e kgonahala ho lemohuwa leha ho ena le mabala a mangata a e potileng. Ditshwantsho di entswe ka ho nka dinepe ka dijithale mme di hlahiswa e le dikhatiso tsa bonono bo botle bo kentsweng holima diphanele tsa motswako wa aluminium ka dipalo tse fokolang.

Kamohelo

Mabapi le Moputso oa Silevera oa A' Design Award

Multivision Porsche Shanghai Primary Function: Mosebetsi wa Bonono ba Ho Nka Dinepe ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Multivision Porsche Shanghai Primary Function: Mosebetsi wa Bonono ba Ho Nka Dinepe e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Multivision Porsche Shanghai Primary Function: Mosebetsi wa Bonono ba Ho Nka Dinepe ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: Porsche China asked me if I’d like to shoot in Shanghai and create some artwork for the PHOTOFAIRS Shanghai, including their iconic sportscars.
I created pictures in the style of my “Multivision” series to show the various vibrant faces of this great city.
It's multiple exposure photography, always three photographies in one picture.
Boholo le Phuthelo: Different Artworks in different sizes, all in limited editions
Lithegi: Shanghai, China, Porsche, multiple exposure, photography
Theknoloji ya Tlhahiso: Digital photography, the artworks are finished as Fine-Art prints, mounted on Alu-Dibond.
Phephetso ya Moralo: The challenge was the weather and to find locations, where a multiple exposure of Shanghai gives a good view to the different faces of the city.
Dipatlisiso: The project started with a call from Porsche China. I created a concept and did the creative direction. All in all, I didn't have much time, there were about 3 months between the creation of the concept and the exhibition for Porsche's 70th birthday at Photofairs Shanghai.
Kgothaletso: Shanghai has many different faces. You can find the old, traditional China, the influences of France in the "Former French Concession" and of course very modern glass and steel architecture.
I wanted to capture these different faces of the city in multiple exposures, always with a Porsche in the picture. Because no matter how distorted the environment appears through the multiple exposure, you can always recognize the iconic design of the Porsche.
Nako ya Projeke: Location-Scouting and Shooting: 10 days, 10 more days for postproduction
Tsamaiso ya Mosebetsi: 1. Digital location scouting via internet, Google Earth, etc.
2. Physical location scouting in Shanghai
3. Shooting in the streets of Shanghai
4. Post Production
Diphatente: Copyrights belong to Florian W. Mueller, 2022.
Litho tsa Sehlopha: David Schütte
Claire Bayrasy.
Litlotla tsa Setshwantsho: Behind the scene credits: David Schuette
Production Company: Freeman XP, Claire Bayrasy