Platinamo Dikerafikhe tsa Khomphyutha · 2023
Xijiajia Motho oa Dijithale oa Bohlale ba Maiketsetso
by Baidu Online Network Technology
- Moputso oa Platinamo oa A' Design Award 2023 in Dikerafikhe tsa Khomphyutha
- CLIENT: Baidu Online Network Technology (Beijing) Co., Ltd
- Estimated Number of Design Views: 2,372,810
- Verification code 25806D5780 · Verify this award
Colors
About Xijiajia Motho oa Dijithale oa Bohlale ba Maiketsetso
Xijiajia ke motho oa dijithale ea entsoeng le ho tsamaisoa ke bohlale ba maiketsetso. Ponahalo ea Xijiajia e hlahisoa ka ho kopanya likarolo tsa sefahleho tsa basali ba Asia ba tummeng ba ka bang leshome le metso e 'meli. Maikutlo a sefahleho, motsamao, puo le liaparo le tsona li hlahisoa ke li-algorithm 'me li ka fetoloa ho lumellana le sebaka se seng le se seng. Xijiajia a ka tšoara lipuisano tsa nako ea sebele, a bina, a tantša, a apara, a phatlalatsa ka kotloloho le ho theha litšoantšo, 'mino le litlhophiso tsa 'mino. Puo ea matsoho le lipuo tse 'maloa tse buuoang lia tšehetsoa, e leng se thusang basebelisi ba nang le bothata ba ho utloa. Morero ona o hlahloba kamoo batho le mechini e ka sebetsang 'moho kateng.
About the Moputso oa Platinamo oa A' Design Award
Xijiajia Motho oa Dijithale oa Bohlale ba Maiketsetso ke mohapi oa Moputso oa Platinamo oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang ka sebele, e ntle le e khanyang. Bahapi ba Platinamo ke limakatso tsa boqapi, bopaki ba meeli ea boqapi ba kelello, mme ba bontša botsebi bo sa lekanngoeng le bohlale ba baqapi ba bona. Meralo ena e lebelletsoe ho ba mesebetsi e tsebahalang haholo e hlalosang botle ba nako, e kenyang letsoho bophelong bo botle ba sechaba mme e sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Xijiajia Motho oa Dijithale oa Bohlale ba Maiketsetso e bontša boemo bo phahameng ba bokhabane mme ntle le pelaelo e etsa hore lefatše le be sebaka se molemo ka litšobotsi tsa eona tse molemo le tse nang le boleng. Xijiajia Motho oa Dijithale oa Bohlale ba Maiketsetso ke mosebetsi o hapileng Moputso oa Platinamo oa A' Design Award o tsosang litakatso, o susumetsang, o thabisang mme o tsosang thabo e kholo.
Press Kit
- Unique Properties
- Xijiajia is a digital virtual idol created by Ai, who can create works via Ai. Driven by Ai, she has human appearance, perception, interaction and self expression, whose looks, facial expressions, action, speaking and even clothes are all generated by Ai algorithm. Xijiajia can perform intelligent communication and interaction with users based on her personality set. Moreover, she achieves deep learning via Ai to do creative works like painting, composition and music arrangement independently.
- Tags
- HD Digital Human Driven by AI, AIGC Technology, Interaction of Human Style, Autonomous Updating and Iteration, Translation of sign language and multiple languages in real time
- Production Technology
- The looks of Xijiajia are generated via Ai extracting and fusing facial features of a dozen most popular Asian women. Her facial expressions, action, speaking and even clothes are all generated by Ai and can be freely changed according to actual scenarios. Featured by human perception, interaction and self expression, Xijiajia is able to put herself in shoes of users and independently generate the specific dialogues appropriate to scenarios, becoming the digital human who understands users best.
- Design Challenge
- Compared with traditional counterparts, Xijiajia features human thinking and independent learning and iteration. Such the first AI digital human loaded with AIGC technology worldwide fills the blank of virtual humans in the field of content creation and contributes to cost reduction and efficiency increase of content creation. She can translate multiple languages and sign language, lightening the burden of the social needs of professionals and benefiting people with hearing impairment.
- Research
- The content generation in the age of web3.0 is reformed from UGC and PGC to AIGC, namely content generated by AI. As a digital human really driven by AI, Xijiajia equips herself with the world class comprehension, iteration and independent creativity. She will act as an observer for the human world to connect the AI world and the human world, and promote the innovation in AI digital human and content creation to reduce cost and increase efficiency of social resource acquisition.
- Inspiration
- With the development of computer science, Ai has become an important part of the world that cannot be ignored, which raises concerns about the coexistence of Ai and human beings. To connect the AI world and the human world, a digital human Xijiajia created by Ai was born. Via such an observer for the human world, the design team aims to deeply think the relationship between human beings and Ai, and explore the trend of the future development.
- Project Duration
- The project was designed and developed in Beijing in November, 2021 and launched in China in February, 2022.
- Operation Flow
- Xijiajia boasts nine core abilities including AIGC, conversation in real time, AI singing and dancing, AI mouth movements and facial expressions, AI dressing, live streaming, multiple languages as well as operation based on platforms, and achieves independent learning and iteration during communication with user, who realizes AI performing, live streaming and generation of creative works like a human.
