Shazhou Youhuang Culture Park by Senem Cennetoglu is a highly esteemed winner of the very prestigious 2023 Moputso oa Khauta oa A' Design Award in Moralo wa Kaho le Diprojeke tsa Thepa e sa Tsamaeng Competition Category.
KhautaThepa e sa Tsamaeng· 2023
Shazhou Youhuang Culture Park
Client: Senem Cennetoglu
Moputso oa Khauta oa A' Design Award Winner in Thepa e sa Tsamaeng Category
- 559,424
- Verified Award Winner
- Verify Award Status for #148954
The Design
About Shazhou Youhuang Culture Park
Shazhou Youhuang e sebakeng sa Zhangjiagang, haufi le noka ea Yangtze, e bapileng le feme e teng. Sebopeho se secha se kenyelletsa lisebelisoa tse sebeletsang tlhahiso ha e ntse e fetoha letšoao la meralo. Sebaka sa bohahlauli ba liindasteri, sebaka sa boikhathollo, se ipapisitseng le motsoako oa likarolo tsa meralo tsa Jiangnan le likarolo tsa sejoale-joale tsa meralo ea China. Seterata se fapaneng sa khoebo, se nang le mesebetsi ea sejoale-joale ea setso, lits'ebeletso tse ncha tsa indasteri, tse etsang hore e be eona ntlha ea bohlokoa ea moruo, sechabeng le ka meralo.
The Recognition
About the Moputso oa Khauta oa A' Design Award
Shazhou Youhuang Culture Park ke mohapi oa Moputso oa Khauta oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo ea maemo a pele, e ntle ka ho makatsa le e ikhethang. Bahapi ba Khauta ke lintho tse hlahisitsoeng tse nang le mehopolo e mecha haholo, tse shebileng pele le tse khanyang ka ho foufatsa, tse bontšang botsebi, bohlale le bokhoni ba baqapi ba tsona. Shazhou Youhuang Culture Park e lebelletsoe ho ba mohopolo o babatsoang haholo, o thehang mekhoa e mecha le o moholo, o tlisang boleng bo sa kang ba bonoa. Moralo ona o hapileng Moputso oa Khauta oa A' Design Award ke mosebetsi o tsosang maikutlo, o hlomphehang, o tlisang molemo o moholo le o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Shazhou Youhuang Culture Park e hlahisa maikutlo a matla a takatso, e tsosa tjantjello, e khothalletsa boqapi mme e re khahlisa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Located 90 minutes away from Shanghai, the site is adjacent to the existing factory complex in Zhangjiagang, along the Yangtze river.
The new plan includes facilities that are serving production while becoming an architectural landmark. An industrial tourism destination, a leisurely environment, based on a combination of Jiangnan architecture elements and the modern Chinese abstractions. A various commercial street, with modern cultural functions, innovative industrial facilities, making it economically, socially and architecturally the highlight of the city. - Dimensions & Packaging
- Project Size (surface area of new / existing construction): New construction area: 24,000M2
Program(s):
1. Museum: 5000m2
2. Wine aging warehouse/ workshops: 6000m2
3. Traditional wine village exhibition: 1500m2
4. Restaurants: 5000m2
5. Retail/ shopping: 1500m2
6. Exhibition/ display: 2500m2
7. Tourism functions: 1000m2
8. Library: 1500m2 - Tags
- Industrial, tourism, culture, mixed use architecture, exhibition, museum, winery
- Design Challenge
- The project manifests the noble vision of "Shazhou Youhuang" as representative of the culture of yellow rice wine in Jiangnan to become a first-class brand, leading the industry with an architectural benchmark, otherwise historically known for sprawling warehouses and disconnected buildings strewn across the landscape.
From the abstraction of traditional architectural language and elements, the project reflects the memory of the iconic walls inspired by the historic hui style houses, water features and landscape elements, lane dimensions, signature colors of exterior facades and roofing details, openings, and rhythms…all reminiscent of the Jiangnan old town characteristics. - Inspiration
- The biggest design inspiration was to demonstrate and protect the heritage of Chinese yellow rice wine while expressing the history, culture, and production techniques of the Su tradition. The project, a blend of traditional and abstract modern architectural features with distinct characteristics of yellow rice wine, is now a cultural, scenic spot, bringing generations of people together. A cultural experience, through a contemporary transition of the traditional experience, rich with heritage and poetic nostalgia.
- Project Duration
- Date of completion of construction: 2021.11
Date of completion of design work: 2018.11
Zhangjiagang, China - Patents
- Product Name: Gate Tower of ShaZhou YouHuang Cultural Park
Registration number: 苏作登字-2021-F-00242097
Authors: Huang Tingming and Senem Cennetoglu
Creative Completion Date: 202-10-23
Category: Fine Arts
Copyright Owner: Jiangsu Zhangjiagang Brewing Co., Ltd.
Date of Registration: 2021-09-01 - Image Credits
- All images: Curtesy of Shazhou Youhuang Cultural Industry Development Co., Ltd. and
All images: Photographer Aaron&Rex
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
