Ramesh Setulo sa matsoho by Sepideh Bayat and Mohammadali Nemati

Ramesh Setulo sa matsoho by Sepideh Bayat and Mohammadali Nemati is a highly esteemed winner of the very prestigious 2025 Moputso oa Boronse oa A' Design Award in Moralo wa Fenitjhara Competition Category.

BoronseFenitjhara· 2025

Ramesh Setulo sa matsoho

by Sepideh Bayat and Mohammadali Nemati

Client: Sepideh Design Studio

Moputso oa Boronse oa A' Design Award Winner in Fenitjhara Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Ramesh Setulo sa matsoho

Ramesh ke setulo sa matsoho se bululetsweng ke boemo bo hlophisehileng ba phôôfolo ea phelehi (gazelle). Setulo se hlophisitswe ka dikarolo tse peli tse ka sehlohong. Sebopeho sa ka morao se tswa maotong a ka morao ho ea ho difehlo tsa matsoho le mokokotlong wa ho ikamahanya, se theha lengolo le tswelletseng. Sebopeho sa ka pele se fana ka botsitso mme se kopantswe ka mahokelo a lehong a sebopeho sa silindara hammoho le dihokelo tse matlafalitsweng tsa ripiti. Difehlo tsa matsoho tse kang komiki le mokokotlo o hlophisitsweng ka dikarolo o etselitseng ho tshehetsa boiketlo ba 'mele ba motho. Foreime e entswe ka lehong le thata, e bopilwe ka mochini wa khomphutha wa ho fola mme ya phethoa ka matsoho, athe letlalo le sebediswa bakeng sa ho ala.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Ramesh Setulo sa matsoho ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Ramesh Setulo sa matsoho e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Ramesh Setulo sa matsoho e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The form mirrors the poised stillness of a gazelle,capturing both its muscular endurance and its gentle,fluid movement.The chair is composed of two main elements:The rear structure,which extends from the back legs to the armrests and backrest, forming a continuous arc.The front structure ensures stability,joined by wooden-metal joints and durable connectors for seamless cohesion.The cup-like armrests invite relaxation,while the contoured,segmented backrest ensures ergonomic comfort and visuall.
Dimensions & Packaging: Height: 780mm Width: 620mm Depth: 680mm
Material: Hardwood frame, premium leather upholstery
Joinery: Cylindrical wood joints with reinforced rivet connectors
Tags: contemporary furniture, wood and leather chair, ergonomic design, architectural furniture, exclusive design, Sculptural chair, luxury seating
Production Technology: Its bold structure conveys a sense of gravity and presence, while its finely sculpted lines soften this assertion, revealing an underlying elegance. The form mirrors the poised stillness of a gazelle, capturing both its muscular endurance and its gentle, fluid movement. The chair is composed of two main elements. The realization of Ramesh required a fusion of advanced digital modeling, traditional woodworking, and precision upholstery craftsmanship. The frame should be constructed from high-quality hardwood, shape with CNC precision and refine by hand to maintain the organic flow of its contours. The leather elements are meticulously selected and should stitch to ensure longevity and luxurious comfort. The connection points are engineered for both visual harmony and durability, seamlessly integrating into the form without disrupting its purity.
Design Challenge: One of the greatest challenges in crafting Ramesh was achieving a structure that maintains its bold, heavy presence while expressing a sense of refined lightness. The seamless transition between the backrest, armrests, and rear legs required meticulous engineering, ensuring that the material thickness and curvature would support weight without compromising visual elegance. The integration of organic, sculptural form with strict ergonomic function demanded a balance between traditional craftsmanship and digital precision. Another challenge lay in ensuring that the chair's two main structural components, the front and rear sections, could be assembled in a way that maintains the illusion of continuity while also allowing for stability and flexibility in production. Through extensive prototyping, the final design achieves a sublime balance of form, function, and artistry.
Research: The conceptual foundation of Ramesh was built upon the study of biomorphic forms, architectural movement, and high-end craftsmanship. Extensive research into animal biomechanics, particularly the motion and stance of gazelles, informed the chair's overall posture. Additionally, explorations into luxury automotive design, notably the aerodynamic curves of a 1990 Porsche's rear wheel arches, inspired the seamless flow of the chair's form. Materials research emphasized sustainability and longevity, ensuring that the wood and leather used in the chair not only enhance its aesthetic value but also align with ethical craftsmanship. The chair was developed with an understanding of how balance and elegance can coexist in furniture, borrowing principles from both classical and modernist design philosophies.
Inspiration: Inspired by the poised elegance and dynamic stillness of a gazelle, Ramesh is a statement of power, movement, and balance. The design captures the tension between fluidity and solidity, translating the graceful arcs of a gazelle's hind legs into a chair that embodies strength and sophistication. The chair's dual-component structure symbolizes the harmony of opposites, bold yet refined, structured yet flowing, assertive yet inviting. Wood flows into leather, blending nature, craft, and luxury.
Project Duration: The project was conceived in Philadelphia, USA and Tabriz, IRAN simultaneously, and developed over an extensive design phase, ensuring precision in materiality, craftsmanship, and ergonomic refinement for constructing phase.
Operation Flow: Designed for contemplation and comfort, Ramesh invites the user into a refined experience of sitting. The carefully sculpted seat cradles the body, while the upward-sweeping backrest subtly encourages proper posture. The arc-like transitions of the frame create a dynamic engagement between user and object, making the act of sitting feel intentional and elevated. The leather components add an element of tactile luxury, allowing the user to fully immerse themselves in the experience of the chair's Timeless form.
Team Members: Designer: Sepideh Bayat
Designer: Mohammadali Nemati
Image Credits: Image #1: Illustrator Ehsan Razavi, Ramesh, 2025.
Image #2: Illustrator Ehsan Razavi, Ramesh, 2025.
Image #3: Illustrator Ehsan Razavi, Ramesh, 2025.
Image #4: Illustrator Ehsan Razavi, Ramesh, 2025.
Image #5: Illustrator Ehsan Razavi, Ramesh, 2025.
Image #5: Illustrator Ehsan Razavi, Ramesh, 2025.