Xiao Jing Sutukheise by Zaiyong Fa is a highly esteemed winner of the very prestigious 2020 Moputso oa Silevera oa A' Design Award in Moralo wa Dikgabiso tsa Feshene le Maeto Competition Category.

SileveraSekgabiso· 2020

Xiao Jing Sutukheise

by Zaiyong Fa

Client: Taobao Xinxuan

Moputso oa Silevera oa A' Design Award Winner in Sekgabiso Category

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Verified Award Winner

Verify Award Status for #99537

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xiao Jing Sutukheise

Xiao Jing ke sutukheise e nang le lekhapetla le thata e susumelitsoeng ke lithapo tsa letlalo tse neng li sebelisoa ho tšoara thoto nakong ea maeto. Lekhapetla la ka pele le na le sebopeho sa gridi se phahamileng se hopotsang lithapo tse tšelanang, le sebopeho sa sefapano nqeng ka 'ngoe e kopanang se tšoanang le tlhoele ea ho roka. Gridi le eona e matlafatsa lekhapetla khahlanong le khatello. Lekhapetla le nang le maqhubu a mararo le fana ka matla le boitšoaro ba ho hana ho apoha, 'me holim'a lona ho phethetsoe ka phekolo ea electronic scrub. Li-bearing tse thelellang li boloka motsamao o boreleli le o khutsitseng. Ka hare ho arotsoe libaka tse fapaneng bakeng sa liaparo, lisebelisoa tsa boitlhoekiso, litokomane le lisebelisoa tsa elektroniki.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Xiao Jing Sutukheise ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Xiao Jing Sutukheise e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Xiao Jing Sutukheise ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In my childhood , people used to pack up their luggage with leather straps when they traveled, which was a good way to prevent the luggage from breaking up during the trip. This element is applied to the suitcase: the front shape of "#", like straps used to pack up luggage, and the "X" pattern at the intersection is like sewing thread. These unique elements enable this suitcase to be quickly identified among other products during the trip.
Dimensions & Packaging: 15inch，20inch，24inch
Tags: suitcase,luggage,case,travel,trip
Production Technology: The super-sliding bearings not only make it very smooth when moving, but also reduce the noise well. The 3-layers shell has good strength and wear resistance; the surface of the box adopts electronic scrub technology, which has good visual effect and wear resistance; TSA lock is convenient for users and customs officers to use.
Design Challenge: Fashion and retro are often not easy to exist on a product at the same time. We extract the element from previous soft cloth parcels and apply it to hard-shell suitcases, and make it stylish and retro.
Research: As a department of Alibaba, big data provides great help for us to gain accurate insight into the needs of consumers. We can explore the issues that consumers are most concerned about in each dimension: style, color, size, materials, accessories, price and so on. Focus on these problems can satisfy consumers the most.
Inspiration: Sometimes plastic suitcase is squeezed when using. In order to solve this problem, people often use some structures to strengthen it, but usually these functional structures lack beauty. We were inspired by the way people packed before the advent of hard shell suitcases,. The "#" shape structure causes people to recall the past life, which not only satisfies the beauty, but also improves the strength of the box.
Project Duration: It started in December 2017 and finished in May 2018. Now it becomes a series with different colors,sizes,details.
Operation Flow: The internal structure of the box has been adjusted according to the feedback of a large number of users, and a reasonable layout can improve the efficiency of the use of space. Clothes, toiletries, document passports, electronic products, etc., can be stored in separate space according to frequency and habit, and you can easily find what you need soon.
Team Members: Tang Jiazheng
Fa Zaiyong