Yic Barbecue Market Interior Réstoran by Qing Dong

Yic Barbecue Market Interior Réstoran by Qing Dong is a highly esteemed winner of the very prestigious 2020 A' Design Award Perunggu in Interior Competition Category.

PerungguInterior· 2020

Yic Barbecue Market Interior Réstoran

by Qing Dong

Client: MET Creative Brand

A' Design Award Perunggu Winner in Interior Category

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Verified Award Winner

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Colors

The Design

About Yic Barbecue Market Interior Réstoran

Yic Barbecue Market mangrupikeun interior réstoran anu ngawengku 280 méter pasagi. Desain ieu ngajauhan tina konsép toko barbeku tradisional ngaliwatan identitas merek anu dumasar kana karakter dinosaurus alien leutik. Di lawang asup, hiji sosok anu ngagem masker oksigén nyambut para pengunjung sarta méré ékspresi anu basajan tur écés kana fasad bangunan. Baja anti karat anu mangrupa kaca terus-terusan ngawangun langit-langit sarta nyiptakeun suasana tempat dahar anu dramatis. Pipa buangan haseup di wewengkon barbeku dijieun mangrupa bentuk UFO. Wewengkon tempat diuk dibagi ku bédana warna, dékorasi, sareng bentuk mebel, sanés ku témbok.

The Recognition

About the A' Design Award Perunggu

Yic Barbecue Market Interior Réstoran mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Yic Barbecue Market Interior Réstoran diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Yic Barbecue Market Interior Réstoran minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In order to distinguish itself from the traditional barbecue shop, designers carried out strategy output and IP creation for the whole brand of Yic. At the same time, they have also carried out brand differentiation positioning, through the cross-border integration of IP and space, to create a unique brand image. Therefore, this case is not only a barbecue shop, but also an alien small dinosaur trend shop.
Dimensions & Packaging: The project covers a total of 280 square meters.
Tags: Interior, Restaurant, Commercial, Modern, Simple, Barbecue Planet Space Station, UFO, Futuristic
Production Technology: With the help of mirror stainless steel, the interior forms a continuous dramatic ceiling space, a visual impact dining environment. It not only enhances the customer experience, but also shows a unique and modern interpretation of traditional cuisine.
Design Challenge: There is no deliberate use of partitions or walls to divide the space in the seat area, but the use of color change, decoration conversion, desk and chair modelling and other ways, injecting a clear difference in each area design.
Research: "Fashion" is never a bluff, but a proper brand tone. The glowing orange planet and the futuristic structure design make the diners feel like they are on the mysterious Zila planet, creating a sense of vision back to the future.
Inspiration: In the doorway area, the little ZILA monster wearing an astronaut's oxygen mask fires cute light waves at the passers-by. The application of this kind of fashion doll with lovely style can not only satisfy the novelty and interesting customer experience, value and satisfaction, but also represent the spiritual orientation and aesthetic interest of modern people. At the same time, it also makes the facade of the whole restaurant form a simple and prominent expression.
Project Duration: The project started in October 2018 in Suqian and finished in December 2018 in Suqian.
Operation Flow: The smoke exhaust pipe in the barbecue area is designed to be a UFO shape, so that the whole design has a well-arranged layers, which can better display personality and taste. The texture of metal is presented by simple lines. The collision of material and color forms an effective sensory discrimination, full of three-dimensional sense.
Patents: Copyrights belong to Qing Dong, 2018.
Team Members: Qing Dong
Jie Chen
Ting Pan
Image Credits: Image #1: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #2: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #3: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #4: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #5: Photographer Ming Chen, YIC BBQ Market, 2018.