Food in Nature Fotografi Kadaharan by Duc Bui

Food in Nature Fotografi Kadaharan by Duc Bui is a highly esteemed winner of the very prestigious 2021 A' Design Award Beusi in Fotografi Competition Category.

BeusiFotografi· 2021

Food in Nature Fotografi Kadaharan

by Duc Bui

Client: FPDB Creative

A' Design Award Beusi Winner in Fotografi Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Food in Nature Fotografi Kadaharan

Food in Nature nyaéta proyék fotografi kadaharan anu dijieun pikeun réstoran makanan laut di Ho Chi Minh City, Vietnam. Séri ieu nampilkeun hidangan-hidangan tina menu fine dining anyar, sarta unggal hidangan dibéré layout jeung caritana sorangan. Konsép ieu ngahubungkeun kadaharan jeung alam ku cara nunjukkeun kembang-kembang anu rapuh tumuwuh tina batu anu garing, hiji adegan anu ngagambarkeun kasalametan jeung kamekaran. Warna-warna kembang anu semu hérang jeung wangun batu anu teu ilahar dipentingkeun. Cahaya jieunan dipaké pikeun niru cahaya anu mantul tina laut sarta pikeun némbongkeun kasegeran tina makanan laut éta.

The Recognition

About the A' Design Award Beusi

Food in Nature Fotografi Kadaharan mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Food in Nature Fotografi Kadaharan diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Food in Nature Fotografi Kadaharan dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: FOOD IN NATURE is a food photography project created for Ngoc Suong Seafood & Bar, a modern seafood restaurant. The inspiration for this work is to feature the restaurant's new fine-dining menu. Each dish in the menu has its own story conveyed in different layouts.
Dimensions & Packaging: Canon 5D Mark IV with 24-70mm Lens was used in this photoshoot. All photos were shot via CaptureOne and retouched in Adobe Photoshop.
Tags: photography, food, seafood, nature, survival
Production Technology: Artificial light was used in this photoshoot, creating the sparkling light reflecting from the sea to express the freshness of the seafood.
Design Challenge: The hardest part of this project is to find the perfect stones and flowers, as well as search and create appropriate lighting set-ups to convey the ideas the best.
Research: How food can be combined with elements of nature such as flowers and stones is the core of this project. Magazines and portfolio websites are the main sources to see how modern artists approach their artworks. All sketches were done thoroughly before shooting to make sure lighting, props, and layouts as perfect as possible. Stones and flowers were found in nature to enhance the feeling of Mother Nature.
Inspiration: The inspiration came from the idea of how food should connect closely to Mother Nature, by capturing the moment of fragile flowers growing from arid stones, which symbolizes survival. And the concentration is on the vibrant colors of the flowers and the unique shape of the stones gave.
Project Duration: The photoshoot lasted for 12 hours in total, including 3 hours setting up different layouts and 9 hours shooting in September 2020 in Ho Chi Minh City, Vietnam.
Operation Flow: Those images are supposed to create engagement between the brand and its customers. Since trends in food photography and marketing are changing, the project gives a modern, natural, and contemporary touch to the restaurant’s new menu.
Team Members: Duc Bui & FPDB Creative
Image Credits: Image #1: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #2: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #3: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #4: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.
Image #5: PHOTOGRAPHER Duc Bui & FPDB Creative, Food in Nature, 2020.