Giesinger Beerhalle Primary Function: Desain Interior Beer Hall by Guel Koc Janssen

Giesinger Beerhalle Primary Function: Desain Interior Beer Hall by Guel Koc Janssen is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Interior Competition Category.

PerakInterior· 2021

Giesinger Beerhalle Primary Function: Desain Interior Beer Hall

by Guel Koc Janssen

Client: Gul Koc Gmbh

A' Design Award Perak Winner in Interior Category

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Verified Award Winner

Verify Award Status for #118896

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Colors

The Design

About Giesinger Beerhalle Primary Function: Desain Interior Beer Hall

Giesinger Beerhalle mangrupa hiji ruang beer hall jeung tempat acara di Munich, Jérman. Rohang utamana lega 180 méter pasagi, luhur langit-langitna 4,5 méter sarta bisa nampung 160 jalma. Jaringan pipa tambaga ngalir ti témbok lobi ka grid dina langit-langit rohang utama, ngingetkeun kana prosés nyieun beer. Jandéla panorama ngahubungkeun sémah jeung pabrik beer. Bata daur ulang nutupan témbok bar, sarta botol beer daur ulang dicaangan di lobi. Hiji peti kiriman warna konéng, anu dijadikeun lounge, méré privasi ti rohang utama.

The Recognition

About the A' Design Award Perak

Giesinger Beerhalle Primary Function: Desain Interior Beer Hall mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Giesinger Beerhalle Primary Function: Desain Interior Beer Hall diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Giesinger Beerhalle Primary Function: Desain Interior Beer Hall mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The guests are guided from the entrance to the main hall by an extravagant pipe artwork. Rough-cut, solid wood tables and beer banks are arranged to create a warm, relaxed atmosphere. Panoramic windows enable the users to connect to the the brewery. A custom-made shipping container is the focal point of the pub and interrupts the space with its striking yellow color. Installed on-site and furnished with crates and a Giesinger green sofa, it acts as a lounge, providing privacy from the main hall.
Dimensions & Packaging: The main hall is 180 square meters with a ceiling height of 4.5M.
Tags: Interior, industrial style, brewery, bar
Production Technology: The network of copper pipes is a central feature and abstractly resembles the brewing process and activity. Starting from the walls of the double height lobby, they flow into the restroom walls and culminate as a grid on the main hall ceiling. Above which is a steel blue acoustic baffle to enhance the music quality. Recycled Giesinger beer bottles are used in the lobby outside of the main hall and inserted with lights to illuminate the G shape. Recycled bricks are cladded on the bar display wall and were locally sourced to reduce the projects carbon footprint.
Design Challenge: It was important to balance the industrial style and open space by creating a sense of coziness.
Research: Research Type: beer hall design.
Research Goal: To create an industrial-style bar with a panoramic window that enables the user to visually connect to the tall, double-height brewing tanks that are inscribed with graffiti artwork; to provide a unique ambiance in which to appreciate Giesinger beer and accommodate three different scenarios as per the design brief.
Inspiration: Inspired by the motto, Think Global, Drink Local, the interior design concept reflects the Giesinger brand in its true industrial essence. Raw elements exposes the brewing process. Reminiscent of the Heillig Geist Kirche in Giesing, the interior walls are cladded with concrete and brick. Giesinger CI colours green, yellow, and dark blue complement the rustic finishes.
Project Duration: The design work started in December 2019, and the construction was completed in September 2020 in Munich, Germany.
Operation Flow: The bar is now the brands representation, from hosting guided tours to events. It includes an office space and a beer hall. A green elevator connects the hall to the storage area and entertains the guests with old beer moving theatrics. The multi-functional pub seats 160 people and can also host corporate events and private parties.
Patents: Giesinger Biermanufaktur & Spez. BraugesellschaftmbH
Branda works
Team Members: Gül Koc-Janssen
Shehroze Yusuf Khan
Vasudha Jindal
Image Credits: Roman Job, Studio für Fotodesign- Munich, Germany