Aurum Bungkus Daun Emas ku LLAB Design Ltd

Karya Aurum Bungkus Daun Emas ku LLAB Design Ltd nyaéta pamenang anu dihormat pisan tina 2021 A' Design Award Emas anu bergengsi dina Katégori Kompetisi Méwah.

EmasMéwah· 2021

Aurum Bungkus Daun Emas

ku LLAB Design Ltd

Klién: Aurum

Pamenang A' Design Award Emas dina Katégori Méwah

103,406

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #120435

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Aurum Bungkus Daun Emas

Aurum nyaéta kotak kado anu dirancang pikeun daun emas anu bisa didahar. Kemasan ieu midangkeun bahan atah jadi produk ritel premium. Struktur kotakna ngarujuk kana kemasan perhiasan. Piring logam emas anodized kalayan ngaran mérek anu diukir nutup kotak jeung fungsina jadi konci magnét. Keretas bertékstur, cap foil emas, jeung spot UV ngabentuk beungeut luarna. Pita dina lapisan luhur nyekel pinset husus, ku kituna daun emas anu kacida hampangna bisa dicokot kalayan gampang. Lambaran tembus cahaya ngajaga daun emas di handapeunana. Ukuran kotakna 88 kali 90 kali 65 milimeter.

Pangakuan

Ngeunaan A' Design Award Emas

Aurum Bungkus Daun Emas mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. Aurum Bungkus Daun Emas diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Aurum Bungkus Daun Emas nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: Client is a manufacturer of gold leaf. Instead of selling raw materials (thin gold leaves to craftsman or desert ingredients shops), we recommend client to develop a new brand that sell premium edible gold leaf to customers (expand the business model from B2B to B2C). We have designed a premium gift box for the new brand. The gift box is specially designed with glamour and elegance which is made of edible grade material. It comes with a bespoke tweezer to ensure easy application.
Diménsi & Bungkusan: W88mm x D90mm x H65mm
Tag: luxury, gold, premium, packaging
Téknologi Produksi: As AURUM is a new concept of product to market, luxurious touch is essential to be delivered to customers. The box structure and mechanics reference from luxurious jewelry packaging. The box is sealed by an anodized golden metal plate with brand name engraved, and the plate work as the magnetic lock for the packaging. For the outer texture, we used several gold foil stamping effects plus textured paper, with a touch of spot UV to create a unique hand touch. The package box is in several layers, top layer with a small ribbon to hold a small tweezer for pick up the gold leaf. Second layer is a translucent paper with brand name stamped, well protecting the prestige gold leaf, while at the same time create a higher class image for the product.
Tantangan Desain: Hardest part will be the structure and printing effect; as AURUM is a box of gold leaves, it is easily to associate the shininess and texture by applying gold foil printing on the packaging surface. However we would like to go further and more extra-ordinary, we use a matt texture paper and add silver foil on top, then go thru 4C printing on the foil to add on different gradient of gold colors on it. To ensure the color stay on silver foil is challenging.
Panalungtikan: We've done a lot of research about the characteristics of gold leaves, e.g. manufacturing process, usage etc. Research are mainly collecting data and insight via internet.
Inspirasi: With its special qualities of shininess and rareness, genuine gold leaves are traditionally representing prestigious, luxurious and high quality. Thus we would like to show these characteristics thru the packaging. The process of making gold leaves is by hammering a piece of gold for over 20,000 times, to obtain the finest quality and thinnest texture. For this reason, the gold foil graphics on packaging has an irregular shape to show the making of process of gold leaves. We also reference from the structure of jewelry boxes on the packaging box structure, in order to deliver the luxurious touch.
Durasi Proyék: Starts in Dec 2019 to Aug 2020
Alur Operasi: First we do a lot of market research about the gold leaves packaging, and we also research on varies food-grade material for the packaging. Also we have suggest to include a small tweezer for holding the tiny gold leaves (gold leaves are so feather weight that can be blown away easily)
Anggota Tim: Creative director : Mike Wong
Project director : Tryde Leung
Designer : Chang Lu William Senjau