37 Interactive Entertainment HQ Wangunan Kantor Munjuluk by Guowei Zhang

37 Interactive Entertainment HQ Wangunan Kantor Munjuluk by Guowei Zhang is a highly esteemed winner of the very prestigious 2022 A' Design Award Emas in Arsitéktur Competition Category.

EmasArsitéktur· 2022

37 Interactive Entertainment HQ Wangunan Kantor Munjuluk

by Guowei Zhang

Client: 37 Interactive Entertainment

A' Design Award Emas Winner in Arsitéktur Category

38,618

Verified Award Winner

Verify Award Status for #126103

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About 37 Interactive Entertainment HQ Wangunan Kantor Munjuluk

37 Interactive Entertainment HQ mangrupa wangunan kantor pusat munjuluk (high-rise) di Cina. Modul-modul dipaké dina denah jeung tampak wangunan, anu ngurangan waktu sarta biaya konstruksi bari tetep ngajaga kualitas hasil pagawéan. Modul kantor, modul konferénsi, jeung modul acara disusun dina rohangan pasagi panjang anu standar, sarta jumlah jeung posisina bisa dirobah dina lanté-lanté tipikal. Sistem fasad modular ngaréspon kana iklim wewengkon Lingnan. Pola iuh-iuhna leuwih kerep di beulah wétan tinimbang di beulah kulon, ku kituna cahya alam tetep kajaga bari radiasi panonpoé jeung pamakéan énergi bisa diréduksi.

The Recognition

About the A' Design Award Emas

37 Interactive Entertainment HQ Wangunan Kantor Munjuluk mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. 37 Interactive Entertainment HQ Wangunan Kantor Munjuluk diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. 37 Interactive Entertainment HQ Wangunan Kantor Munjuluk nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: 37 Interactive Entertainment Global HQ’ s comprehensive use of modules in plan and elevation design helps reduce construction time and cost while maintain the quality of works. It is a innovative move for high-rise building design and construction, and also the inevitable trend for the industry in the future.
Dimensions & Packaging: Size of unit or building:88974㎡
Project size:6427㎡
Tags: High-rise, Office, Headquarter, Mix-used
Production Technology: In order to adapt to climate of the Lingnan region in China, GWP has designed a modular façade system on the exterior of the building. Different combinations of modules form the most reasonable shading pattern that is denser on the east side than the west, which guarantees sufficient natural lighting while reduces solar radiation and controls energy usage efficiently. Density variation also creates graceful effects on the building facades, endowing aesthetic charm while enhancing the building’s energy performance.
Design Challenge: This project needs to balance the architectural form and the usage efficiency required by the HQ employees. There are a series of challenges to be addressed for the core MEP systems such as HVAC and elevator.
37 Interactive Entertainment Global HQ’s comprehensive use of modules in plan and elevation design helps reduce construction time and cost while maintain the quality of works.
Research: Based off sincere respect to and in-depth interpretation of 37 Interactive Entertainment’s corporate culture, GWP team brings resonance between the core architectural concept of the project and the culture of 37 Interactive Entertainment by creating an exterior curtain wall system both recognizable and functional to bear the core value of the corporate.
It will be another successful example where the corporate and the designer refresh the public recognition of fun-loving hearts and creativity
Inspiration: Rooted in and extended from the corporate’ s cultural connotation, the concept of home for fun loving hearts where joy is created integrates and balances the architectural form, spatial experiences, and factors including ventilation, lighting, We hope that the design can bring its users joyful spatial perception, spiritual inspiration, and sense of belonging to their workplace and life in general.
Project Duration: Desiged in July 2020 China
Operation Flow: To meet the need for spatial flexibility of the corporate and make it possible to switch between functions irregularly, GWP has designed Office modules, conference modules, event modules and more others are formulated within a standard rectangular box space. Public event modules can be connected by stairs through lower and upper levels per requirements. Numbers and locations of each type of modules can be adjusted for different scenarios on typical floors. Different room are further refined in the office module, in order to meet different needs for customized functions and free combinations.
Patents: patented. Patent No:ZL 2020 3 0523975. 9
Patent Holder: Guowei Zhang
Year:2020
Jurisdiction: China National Intellectual Property Administration
Team Members: Designer: Guowei Zhang
Designer: Ping Wang
Designer: Luoxu Hua
Image Credits: GWP Architects