Aesthetics of Calibration Desain Interior Ritel by Clement Tung Jeun Cheng

Aesthetics of Calibration Desain Interior Ritel by Clement Tung Jeun Cheng is a highly esteemed winner of the very prestigious 2022 A' Design Award Beusi in Interior Competition Category.

BeusiInterior· 2022

Aesthetics of Calibration Desain Interior Ritel

by Clement Tung Jeun Cheng

Client: CINCHstudio Spacial Design

A' Design Award Beusi Winner in Interior Category

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The Design

About Aesthetics of Calibration Desain Interior Ritel

Aesthetics of Calibration mangrupa interior toko kacamata di Macau kalayan luas kirang leuwih 30,3 méter pérségi. Tata letak muka (open plan) ngagantikeun tata letak tertutup anu ilaharna dipaké dina toko kacamata tradisional. Pulo sentral kalayan korsi bar ngadeukeutkeun palanggan, staf, sareng produk, sahingga ngamungkinkeun paguneman anu santai. Motif kayu sareng waterstone dikombinasikeun sareng détail baja tahan karat anu ngagambarkeun logam tina kacamata. Sadaya produk dipajang di luhur tinggi cangkéng, dina papan panjang sareng pondok anu ngingetkeun kana tanda-tanda skala kalibrasi.

The Recognition

About the A' Design Award Beusi

Aesthetics of Calibration Desain Interior Ritel mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Aesthetics of Calibration Desain Interior Ritel diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Aesthetics of Calibration Desain Interior Ritel dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is a glasses store forfeiting the old-style glasses store type with a brand new design, thereby creating a bright and professional commercial space with open-style design as the main body, utilizing the central island bar chair design to shorten the distance between the customers, employees and products, thereby allowing for more relaxed communication without the restriction of distance.
Dimensions & Packaging: The property is about 30.3 square meters.
Tags: Interior Design, Glasses Store, Waterstone, Stainless steel, Modern style
Production Technology: As for the materials, the combination of wood patterns with waterstone endows the space with a dignified yet refreshing visual effect, which is decorated with stainless steel that corresponds to the metallic material of the glasses, further bringing out the professional and fashionable ambience. Moreover, due to the long and narrow shape of the spatial layout, the circulation and area segmentation are limited, where an open sentiment is required to be presented in the limited space while offering strong storage function in order to display the numerous branded product models.
Design Challenge: The position of the entrance is elevated, allowing sunlight to result in a greater shining angle, thereby enhancing indoor lighting; LED lights are selected for the light fixture to save energy, while eco-friendly wallpapers are adopted to reduce the burden on the environment; with the building structural technology, natural ventilation and natural lighting are further emphasized to enhance the indoor degree of comfort, thereby satisfying the indoor lighting demand.
Research: All products are displayed above the waist height to allow for more focused and clear visual effect, thereby reducing compressed visual sentiment while further adding in rhythmic long and short planks, resembling the long and short markings on the calibration, allowing the product arrangement with variation and separation without influencing the overall spatial harmony, it is a spatial design filled with ingenious ideas which combine with the product characteristics.
Inspiration: Treasure what is offered by nature via the approach of being the designer, to allow people and the environment to live sustainably with a friendlier approach.
Project Duration: The project finished in July 2020, Macau.
Operation Flow: The visual space is extended via the use of the bevel design by the entrance as well as the lines of the walls on both sides, with circulation which is designed to attract customers to go inside the store; moreover, all products are displayed above the waist height to allow reducing compressed visual sentiment while further adding in rhythmic long and short planks, resembling the long and short markings on the calibration, allowing the product arrangement with variation and separation without influencing the overall spatial harmony, it is a spatial design filled with ingenious ideas which combine with the product characteristics.
Team Members: Director: Clement Tung Jeun Cheng
Image Credits: Photo credit: Billy Yiu