Hongzhou Academy Primary Function: Puseur Penjualan by Feng Cheng

Hongzhou Academy Primary Function: Puseur Penjualan by Feng Cheng is a highly esteemed winner of the very prestigious 2022 A' Design Award Perak in Arsitéktur Competition Category.

PerakArsitéktur· 2022

Hongzhou Academy Primary Function: Puseur Penjualan

by Feng Cheng

Client: Jiangxi LDY Supply Holdings Co., Ltd.

A' Design Award Perak Winner in Arsitéktur Category

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Verified Award Winner

Verify Award Status for #128559

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Colors

The Design

About Hongzhou Academy Primary Function: Puseur Penjualan

Hongzhou Academy nyaéta puseur penjualan anu perenahna di wewengkon puseur Nanchang County, Cina. Gedong ieu nyadiakeun rohangan pikeun negosiasi, karajinan leungeun, kagiatan barudak, sarta pameran. Dua blok nyanghareupan jalan kota di hiji simpang, sarta posisina anu ngageser ngabentuk alun-alun panto asup. Rarancangna nujul kana arsitéktur Cina kuno. Lambaran aluminium disambungkeun ku gesper, ngahasilkeun tékstur siga bata dina fasadna. Beungeut nu ngalengkung mulus ngagariskeun hateup sarta ngingetan kana suhunan tradisional. Wewengkon kaca anu lega jeung atrium nu jangkung mikeun karakter nu muka tur genah ka bagian jerona.

The Recognition

About the A' Design Award Perak

Hongzhou Academy Primary Function: Puseur Penjualan mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Hongzhou Academy Primary Function: Puseur Penjualan diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Hongzhou Academy Primary Function: Puseur Penjualan mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is located in the central area of Nanchang County. As a sales center, it undertakes the functions of negotiation, handwork, children's activity space and display. The building is located at the intersection, so there are two typical blocks facing the urban road respectively. These two blocks shapes the building, and the misplaced part forms the entrance square.
Dimensions & Packaging: Land area: 2375m² floor area: 1221m²
Tags: traditional cutural, ancient architecture, sales center, curved roof, aluminium sheet
Production Technology: Metallic aluminium sheet, glass, coating Material
Design Challenge: To avoid the glue layer on facade, architects designed a gusset plate unit also use aluminium to insure the tone of the grey facade.
Research: Chosing the material for roof was a difficulty. Designers compared the effect and cost of Titanium-zinc Panel, Al-Mg-Mn alloy building sheets and aluminium sheet and finally chosed aluminium sheet as the roof material.
Inspiration: The area has a splendid cultural history in ancient times, so the form fully refers to the ancient Chinese architecture. Aluminum plates are connected by buckles, forming a unique brick texture on the facade. The smooth arc-shaped curved surface outlines the skyline of the building, which reminds people of the eaves curve of ancient Chinese buildings.
Project Duration: The project started in August 2020 in Nanchang and finished in December 2020 in Nanchang, China.
Operation Flow: The building provides people with a comfortable purchasing environment. The large area of glass enables people to enjoy the external scenery. The high atrium increases the width of the space. People can regard it as a commercial building or a place to rest.
Team Members: Seungmin Lee
Qi Zhou
Qinggang Zhu
Long Li
Pengwei Li
Zhenfei Fang
Yuwen Liu
Xu Zhang
Dongqun Li
Tiantian Wu
Image Credits: Image #1: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #2: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #3: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #4: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #5: Photographer Zeng Jianghe, Hongzhou Academy, 2021.