Wan Yue Complex Puseur Penjualan by Eh Design Group

Wan Yue Complex Puseur Penjualan by Eh Design Group is a highly esteemed winner of the very prestigious 2022 A' Design Award Perak in Interior Competition Category.

PerakInterior· 2022

Wan Yue Complex Puseur Penjualan

by Eh Design Group

Client: Eh Design Group

A' Design Award Perak Winner in Interior Category

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Verified Award Winner

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Colors

The Design

About Wan Yue Complex Puseur Penjualan

Wan Yue Complex nyaéta hiji puseur penjualan anu dirarancang salaku rohangan ritel jeung budaya anu immersif. Bagian interiorna ngamangpaatkeun karakter daérah satempat sarta ngagabungkeun unsur klasik jeung modern. Warna bodas ngadominasi rohangan, ari aksen emas jeung oranyeu-beureum nambahan jero jeung karasa haneut. Garis-garis melengkung anu dicokot tina seni hias ngawangun bagian interior, sarta batu buatan anu digurat gedé-gedé ngahijikeun tradisi jeung wangun modern. Unit-unit ritel disusun hiji-hiji sapanjang koridor aksial. Hiji instalasi seni ngingetkeun kana rasa santé nalika lalayaran maké parahu dina usum panas.

The Recognition

About the A' Design Award Perak

Wan Yue Complex Puseur Penjualan mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Wan Yue Complex Puseur Penjualan diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Wan Yue Complex Puseur Penjualan mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The entire sales office borrows the local regional characteristics to achieve an ornate, elegant, and pure space. It also feels like travelling through time, reviving long-past historical and modern elements and thereby resurrecting the pulse and ideals of bygone eras.
Dimensions & Packaging: Big wholly-cut artificial rocks give the space a sense of modernity and tradition being combined, and life here blooms splendidly because of the liberated atmosphere.Community is not something you can force, instead, something grows into a great community naturally.
Tags: sales center, interior design, modern
Production Technology: The design aims to embody a return to a more colorful life, to be an integration of the humanities and the arts, while also acting as an aesthetic interpretation of the diversity of urban life.The designer drew on curved linear designs taken from the new decorative arts, and captured the leisurely vibe of drifting on a boat in the summer through an art installation.
Research: The color tone and light effects here are reminiscent of Rembrandt's color palette. The dominance of white sets the grandeur and mature tone of this space, while the embellishments in gold and orange-red are like adding melodies to a symphony, echoing in the air. And just like adding depth to music, it results in more depth to the space while also highlighting the designer's artistic taste and vision of future lifestyle.
Inspiration: In the open and free city atmosphere, the designer tried to restore a new model of symbiosis between business and culture. The rich history of this city and the spirit infused in it are expressed in a post-modern narrative that comes together like an architectural symphony. The complex is constructed in a "Roman Holiday" style, allowing visitors to experience a dazzling European street market. Modern and classical, present and future, these contrasts create a fantasy journey that embodies the idea that "diversity is beauty".
Project Duration: The project started in Sep 2021 in Hangzhou and finished in Nov 2021 in Tianjin
Operation Flow: The space presents multi-dimensional scenes. Along the axial corridor, popular IPs such as Starbucks, Pop Mart, Miss Puff are displayed one by one. It is a reflection of people's pursuit for an increasingly refined life.

The rising horse symbolizes the romantic prosperity of the plaza. It is a brand-new creation in the context of the modern times. The partially hollowed-out design highlights the overall style and gives passersby a shocking sensory experience open to immersive interpretation.