Greenfun Aplikasi Mobile by Xingcheng Zhu

Greenfun Aplikasi Mobile by Xingcheng Zhu is a highly esteemed winner of the very prestigious 2024 A' Design Award Beusi in Sélulér Competition Category.

BeusiSélulér· 2024

Greenfun Aplikasi Mobile

by Xingcheng Zhu

Client: XC Studio

A' Design Award Beusi Winner in Sélulér Category

16,649
Verified Award Winner
Verify Award Status for #152485

View at A' Design Award Press Release Award Badge

Colors

The Design

About Greenfun Aplikasi Mobile

Greenfun mangrupa aplikasi mobile anu dirarancang pikeun ngarojong perawatan tatangkalan sarta kasadaran kana lingkungan. Pamaké ngaidentifikasi tatangkalan di sabudeureunana ngagunakeun smartphone sarta ngadopsi versi digitalna dina taman pribadi. Téknologi augmented reality némbalkeun kumaha tatangkalan robah dina opat usum, sedengkeun téknologi lokasi ngabantosan néangan tatangkalan nu bisa diadopsi di sabudeureun daérah. Réncang-réncang bisa diondang pikeun ngiluan kagiatan alam, sarta taman-taman bisa didatangan pikeun tukar-tukeur tatangkalan. Kiridit anu dikumpulkeun tina kagiatan-kagiatan ieu méré diskon pikeun mésér tatangkalan nu nyata.

The Recognition

About the A' Design Award Beusi

Greenfun Aplikasi Mobile mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Greenfun Aplikasi Mobile diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Greenfun Aplikasi Mobile dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product promotes environmental awareness and plant care in engaging ways! Users can identify plants by smart phones in real world and grow them in digital gardens! Additionally, they can invite friends to participate in nature events to explore nature. By accumulating sufficient credits from these activities, they will be eligible for discounts when purchasing real plants.
Dimensions & Packaging: AR technology can be directly placed into the product, produced by designers and does not require a special developer, so it is greatly convenient for designers to play. This App can be used in IOS and Android systems, convenient fo users to use.
Tags: App, Mobile, Plant, Environment, AR, Biodiversity, UX Design
Production Technology: AR technology can help to identify plants more accurate and add virtual animal to describe the plants . Through AR technology, I can see the changes of plants in the four seasons, which increases the interaction. Meanwhile, GPS technology can help locate Adoptable plants nearby.
Design Challenge: Based on the field investigation and analysis by using User Journey and cart sorting, it can be concluded that people's pain point is that they want more interaction, socializing and happiness. So design is from these ideas.
Research: Behavioral maps are used to document readily observable characteristics, movements, and activities, time spent at fixed locations or in a transit, and the details of environmental context. Through this method, we could observe the interaction between the participants and the plants nearby, such as actions and behaviors. In addition, through the records of different people's surveys, we can find out what attracts participants nearby.
Inspiration: According to the International Union for Conservation of Nature (IUCN) Red List, as of 2021, approximately 39,500 plant species worldwide are classified as endangered or threatened. The loss and imminent extinction of plant species is a global issue often caused by multiple factors, including human activities, habitat destruction, climate change and illegal collection. Therefore, safeguarding plants starts with raising awareness in our daily life is important. At the same time, many people want to learn about the plants around them but don't have a good way.
Project Duration: The concept was started in April 2018 in Loughborough, U.K, and constantly upgrade until now.
Operation Flow: The operation process is very User-friendly, as long as users register an account, they can go to the neighborhood to identify plants and adopt their own digital plants in the mobile phone. At the same time, they can fill in their friends' accounts to invite them to participate in activities. Users can visit their friends' garden to ask to exchange plants. In the end, they used the points earned for these actions to get discounts on real plant purchases.
Patents: No
Image Credits: All images are credited by the designer Xingcheng Zhu.