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C700 Sapatu Olahraga Luar Ruangan by Cgx Shanghai Sporting Goods Co., Ltd.

C700 Sapatu Olahraga Luar Ruangan by Cgx Shanghai Sporting Goods Co., Ltd. is a highly esteemed winner of the very prestigious 2024 A' Design Award Emas in Alas Suku Competition Category.


EmasAlas Suku· 2024

C700 Sapatu Olahraga Luar Ruangan

by Cgx Shanghai Sporting Goods Co., Ltd.

Client: CGX (Shanghai) Sporting Goods Co., Ltd.

A' Design Award Emas Winner in Alas Suku Category

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The Design

About C700 Sapatu Olahraga Luar Ruangan

C700 nyaéta sapatu olahraga luar ruangan anu dirancang pikeun kagiatan di kota. Bagian keuneungna dijieun tina TPU anu lentur sarta ngalengkung pikeun nyangga lengkungan dampal suku. Jaring anu bisa diliwatan hawa, lawon téknis microfibre dina dua sisina, jeung bagian luhur anu dilapis karét méré kastabilan sarta rasa nu ngabungkus. Rangka panyangga ngajaga sapatu tetep stabil dina bentakan anu kuat sarta mantuan ngurangan kacapé suku. Dampal karétna hampang jeung méré cengkraman dina rupa-rupa permukaan jalan. Wangun minimalisna diideuan ku arsitéktur kota jeung taman alam, kalayan skéma warna khaki alami.

The Recognition

About the A' Design Award Emas

C700 Sapatu Olahraga Luar Ruangan mangrupa juara A' Design Award Emas, pangakuan anu pohara bergengsi anu dipasihkeun ka desain kelas kahiji, ngaranjing jeung unggul. Para juara Emas téh kréasi anu pohara inovatif, visionér jeung matak ngacung anu ngagambarkeun kajeniusan, hikmah jeung kaahlian para désainerna. C700 Sapatu Olahraga Luar Ruangan diharepkeun jadi panemuan anu pohara dipuji, pelopor tren, sarta monumental anu méré nilai anu can kungsi aya. Desain juara A' Design Award Emas ieu mangrupa proyék spéktakulér tur dihormat anu pohara mangpaatna sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. C700 Sapatu Olahraga Luar Ruangan nyiptakeun rasa hayang anu kuat, ngahudang gairah, ngadorong kréativitas, jeung ngagumkeun urang.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The C700 is an ideal outdoor sports shoe for urban activities, with a perfect balance between functionality and design. The heel, made of flexible TPU material, is curved to support the arch, and the breathable mesh with supportive tech fabric on both sides and rubberised upper offers excellent stability and wraparound feel. The modern and minimalist design is inspired by urban architecture, allowing the personality of user to shine through.
Dimensions & Packaging
Dimensions 330 mm x 200 mm x 160 mm
Tags
Light outdoor sports shoes, fashionable styling, breathable protection, comfortable to wear, all terrain antislip
Production Technology
Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, providing better support and protection for feet. Flexible TPU material, breathable mesh, microfibre tech fabric on both sides for support, and an upper wrapped toe with rubber tabs provide a more comfortable, breathable, stable, and wraparound feel. In addition, Vibram unique rubber formula makes the sole lightweight and provides non-slip gripping on all kinds of road surfaces.
Design Challenge
The challenge was to balance between the design elements that would complement functionality and style, thus bringing a new sporting experience. The shoe features a top wrap design provides a better sense of toe wrapping. The waistband has technology cloth and rubber sheets that have excellent tensile strength and abrasion resistance, reducing wear and tear due to impact during strenuous exercise. The simple styling combines a natural colour scheme with a personalised design for a unique look.
Research
Outdoor sports have taken off across the globe, with people becoming more health conscious and connected to nature and placing higher expectations on footwear as important sports equipment. Sports shoes designed for outdoor activities often have a conservative design and lack personalisation, which makes them less suitable for urban street style. Using advanced craftsmanship and high quality materials, the incorporation of fashion elements gives the C700 an attractive look.
Inspiration
The design team found inspiration in both urban architecture and natural parks and skillfully combined these contrasting styles to create a unique aesthetic experience for users. The overall shape is simple and smooth, with a checkered texture that complements the minimalist style of modern cities. The brand logo is subtly incorporated in the middle to reinforce its identity. In addition, the natural khaki colour scheme and dynamic wavy lines on the sole capture the outdoor vibe.
Project Duration
It was developed in July 2023 in Shanghai and launched in January 2024 in China.
Operation Flow
Supporting frame technology enables the C700 to remain stable even when subjected to strong impacts, reducing the risk of foot exostosis and sprain of the ankle. The curved arch design of the sole provides a natural fit for the user's foot. Combined with the flexible TPU heel, it greatly enhances the stabilising effect and effectively disperses the force of the sole, reducing foot fatigue. Vibram's unique rubber formula with multi-directional non-slip tooth texture ensures all-terrain anti-slip.
Team Members
Guanghui Wang
Miao He
Allen Sun

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