Nebu Toko Ritel by Eric Fung is a highly esteemed winner of the very prestigious 2025 A' Design Award Perunggu in Interior Competition Category.

PerungguInterior· 2025

Nebu Toko Ritel

by Eric Fung

Client: Once Design Studio

A' Design Award Perunggu Winner in Interior Category

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Verified Award Winner

Verify Award Status for #168836

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Colors

The Design

About Nebu Toko Ritel

Nebu nyaéta toko ritel di Hong Kong anu dirarancang pikeun ngajual snowflake crisps. Rohangan ieu ukuranana 26 méter pasagi kalayan luhurna langit-langit 3 méter. Warna bodas lemes sareng biru pucet ngingetkeun kana cahaya isuk-isuk usum tiris. Perabot pamer tina kayu sareng pancaran cahaya anu lemes nambihan haneut alami. Akrilik anu dipasrah dikombinasikeun sareng baja tahan karat pikeun nyiptakeun hasil ahir anu tiis sarupaning salju, bari akrilik anu rada tembus cahaya nembongkeun tékstur logam di tukangeunana. Tata rohangan anu muka ngamungkinkeun gerak bébas, sareng aya wewengkon cocolan coklat anu ngamungkinkeun palanggan nempo kumaha crisps dilapisan.

The Recognition

About the A' Design Award Perunggu

Nebu Toko Ritel mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Nebu Toko Ritel diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Nebu Toko Ritel minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As ephemeral as snowflakes, capturing fleeting moments.

In the bustling heart of Hong Kong, the Nebu snowflake crisps store emerges as a serene and beautiful enclave, akin to a gently falling snowflake, Light and Elegant. This is a dreamlike space dedicated to snowflake crisps, serving not just as a retail venue but as an artistic sanctuary where sensory and emotional experiences intertwine. It exemplifies how to transform, The Beauty of the Moment, into an unforgettable shopping experience.
Dimensions & Packaging: 26sqm with 3m ceiling height
Production Technology: We try to make an interesting and fancy material combination in this design. We are thinking how to make a cold with snow touch feeling finishing which we test to combine sanded acrylic and stainless steel together serval times. The reslut is the sanded acrylic giving a snow touch feeling with slight transparent, aloow to project the stainless steel texture at back.
Design Challenge: we create and transport the 7 meters lenght of ribbon plastic board for the logo canopy, it is in one whole price.
Research: We approaches design by studying brand products while considering customer purchasing behaviors and overall shopping processes. This enables us to capture the psychology of shoppers, optimizing product display locations and the spatial layout to create a more efficient and seamless shopping and sales experience.
Inspiration: Soft whites interwoven with pale blues evoke the purest light of a winter morning. Wooden display fixtures paired with gentle lighting emit a natural warmth, creating a stunning contrast with the ethereal snowflake crisps. Customers linger in this space, making it easy for them to recall the brand in the future, thereby enhancing brand recognition.
Project Duration: 1 month, Hong Kong
Operation Flow: In this open space, customers can freely navigate and choose. The store features a chocolate fountain production area for Snowflake Crisps, drawing customers to observe the creation of chocolate-coated Snowflake Crisps up close. This experience feels like a pilgrimage of aesthetics, enhancing customer engagement and allowing them to savor each moment of the creation process. This not only adds memorable touchpoints to the shopping experience but also encourages customers to spend more time in-store, ultimately leading to purchases. The display of Snowflake Crisps is arranged like art pieces, inviting customers to engage with their sight and taste.
Team Members: Eric Fung
Image Credits: Laser Angel