Masseria Auraterrae Resor Alam by Bepi Povia is a highly esteemed winner of the very prestigious 2025 A' Design Award Beusi in Arsitéktur Competition Category.
BeusiArsitéktur· 2025
Masseria Auraterrae Resor Alam
by Bepi Povia
Client: BPI&G + Partners
A' Design Award Beusi Winner in Arsitéktur Category
Verified Award Winner
Verify Award Status for #171207The Design
About Masseria Auraterrae Resor Alam
Masseria Auraterrae mangrupa resor alam anu perenahna di Polignano a Mare, Puglia, Italia. Proyék ieu ngarestorasi hiji wangunan bersejarah saluas 3000 méter pasagi dina lahan saluas 120000 méter pasagi. Desainna nuturkeun konsép Roots, anu ngajénan prakték tradisional, bahan lokal sareng téknik konstruksi anu diturunkeun ti generasi ka generasi. Bahan-bahan anu sayogi sacara lokal ngirangan kabutuhan transportasi sareng ngadukung ékonomi lokal. Panampungan cai hujan, énergi terbarukeun sareng manajemén runtah organik parantos diintegrasikeun. Prasasti batu sareng unsur-unsur bersejarah sanésna dilestarikeun.
The Recognition
About the A' Design Award Beusi
Masseria Auraterrae Resor Alam mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Masseria Auraterrae Resor Alam diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Masseria Auraterrae Resor Alam dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Masseria Auraterrae is made with Roots Philosophy. The Roots concept integrates indigenous knowledge into architectural design by valuing traditional practices, local materials, and construction techniques passed down through generations. This approach not only preserves cultural heritage but also promotes sustainable and contextually relevant design.
- Dimensions & Packaging
- 3000 Sqm Historical Building
120000 Sqm Land Management - Tags
- Puglia, Resort, Vineyard, Travel Exeperiences, Best Pratice, Roots Design, Bepi Povia
- Production Technology
- Masseria Auraterrae is Sustainability and Resilience project
centrated to the Roots Concept, re-using Local Materials, Reducing environmental impact by using locally available materials, decreasing the need for transportation and promoting the local economy. The building was made byTraditional Construction Techniques as applyng construction methods that have proven to be sustainable and adaptable over time. The Roots Concept implement rainwater harvesting systems, renewable energy sources, and organic waste management. - Design Challenge
- Projects offering an immersive experience, transforming spaces into places that tell a story and engage the senses.
Application of the experiential tourism concept, where guests of five-star hotels can experience Puglian culture through design and the surrounding environment. - Research
- Every part of the Histric Building is a careful recovery of what already existed, including the vegetable gardens in the ancient walls, the church, the reception areas and the refectory. The oldest historical elements found have been preserved, even where they are not very functional, but express great historical value. Some elements are no longer found today, unfortunately. In the face of the many epigraphs that we have found on the masseria and cleaned so that every traveler could read and interpret them according to their own sensitivity, many others have been lost; I think of the stone inscription that was located above the entrance to the garden of the officinal herbs that was removed over time as well as other tombstones that told the history of the place.
- Inspiration
- Architecture can empower local communities by actively involving them in the design and construction process. This approach ensures that projects reflect the needs and aspirations of the community, promoting local pride and social cohesion.
- Project Duration
- The Project started in 2022 and was ready for public in June 2024
Polignano a Mare, Puglia, Italy - Operation Flow
- Bepi Povia is a renowned Italian interior designer and garden designer, known for creating the concept of Roots Design on South Italy, Puglia. This innovative style originates in Puglia and is deeply inspired by local craftsmanship and traditions rooted in the Puglian territory. The Auraterrae embraces an entire philosophy centered on cultural roots, the land, and authentic experiences.
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