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A Valley In The City Pusat Pangalaman Pamasaran by Song Han

A Valley In The City Pusat Pangalaman Pamasaran by Song Han is a highly esteemed winner of the very prestigious 2020 A' Design Award Perak in Interior Competition Category.


PerakInterior· 2020

A Valley In The City Pusat Pangalaman Pamasaran

by Song Han

Client: Shenzhen Horizon Space Design Co., Ltd

A' Design Award Perak Winner in Interior Category

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The Design

About A Valley In The City Pusat Pangalaman Pamasaran

A Valley In The City nyaéta hiji pusat pangalaman pamasaran anu jero rohanganana kailhaman ku pasir, jurang, jeung walungan di provinsi Guangdong. Bentuk bionik nyiptakeun suasana modern jeung minimalis, kalawan hiji jurang anu nyumput di jero bentang kota. Jurang jeung imah-imah anu ditutup dibungkus ku pelat aluminium bolong warna bodas, anu méré rohangan éta profil kalawan lapisan anu rupa-rupa. Bolongan jandéla paburencay di sakuliah témbok pikeun ngabingkai pamandangan sapanjang jalur. Karya seni instalasi awi anu dijieun ku para panerus karajinan tradisional ngabujur kira-kira 300 méter ngaliwatan rohangan éta.

The Recognition

About the A' Design Award Perak

A Valley In The City Pusat Pangalaman Pamasaran mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. A Valley In The City Pusat Pangalaman Pamasaran diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. A Valley In The City Pusat Pangalaman Pamasaran mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The space not only creates a futuristic experience, but even recaptures the well established tradition. The enclosed houses, village, alley, ravine and stream could bring back the sweet young days hidden in the depths of your mind.
Dimensions & Packaging
Installation artwork named Murmuring Zephyr,The length is about 300 meters.
Tags
Urban Ravines,Murmuring Zephyr,Estate Marketing Experience Center,Shenzhen Horizon Space Design Co., Ltd,Song Han ,
Production Technology
This is actually an installation artwork named Murmuring Zephyr. Making this masterpiece entails the ICH inheritors month long effort in folk bamboo handicraft.
The ravine and houses are all wrapped in white punched aluminum plates, which gives the space a profile of varying layers. At the same time, it conveys a futuristic, ethereal landscape.
Design Challenge
This is actually an installation artwork named Murmuring Zephyr. Making this masterpiece entails the ICH inheritors month long effort in folk bamboo handicraft.
Research
The space design gets its inspiration from Guangdong provinces hills, ravines and streams. Leveraging the bionics, this design creates a modern minimalist ambience, with a ravine hidden in the urbanscape.The space not only creates a futuristic experience, but even recaptures the well-established tradition. The enclosed houses, village, alley, ravine and stream could bring back the sweet young days hidden in the depths of your mind.
Inspiration
The space design gets its inspiration from Guangdong province hills, ravines and streams. Leveraging the bionics, this design creates a modern minimalist ambience, with a ravine hidden in the urbanscape.
Project Duration
The project started in April 2018 in Huizhou and finished in April 2019 in Rimini, and was exhibited in Huizhou in April 2019.
Operation Flow
The ravine and houses are all wrapped in white punched aluminum plates, which gives the space a profile of varying layers. At the same time, it conveys a futuristic, ethereal landscape. On the walls are scattered window apertures. These openings cannot only provoke your memories, but also create fine sights along the way. You can relish a garden, a space of rich layers.
Team Members
Shenzhen Horizon Space Design Co., Ltd.
Song Han
Image Credits
Main Image: Photographer XuFeng Jin, The reception area,Designer Song Han,2019.
Optional Image #1:Photographer XuFeng Jin, The reception area,Designer Song Han,2019.
Optional Image #2:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2019.
Optional Image #3:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2019.
Optional Image #4:Photographer XuFeng Jin, Art installation area,Designer Song Han,2019.

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