Designen ZhuZi Art Bok av Xi Alice Zong är en högt ansedd vinnare av den mycket prestigefyllda 2020 A' Design Award i Guld i tävlingskategorin Tryck och Publicerad Mediadesign.

GuldTryck· 2020

ZhuZi Art Bok

av Xi Alice Zong

Klient: ZHUZI Art Center

Vinnare av A' Design Award i Guld i kategorin Tryck

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Färger

Designen

Om ZhuZi Art Bok

En serie bokutgåvor för samlade verk av traditionell kinesisk kalligrafi och målning publiceras av Nanjing Zhuzi Art Museum. Med sin långa historia och eleganta teknik värdesätts de traditionella kinesiska målningarna och kalligrafi för deras mycket konstnärliga och praktiska vädjan. Vid designen av kollektionen användes abstrakta former, färger och linjer för att skapa en konsekvent sensualitet och markera det tomma utrymmet i skissen. Det ansträngande sammanfaller med konstnärer i traditionell målning och kalligrafi.

Erkännandet

Om A' Design Award i Guld

ZhuZi Art Bok är vinnare av A' Design Award i Guld, ett oerhört prestigefyllt erkännande som tilldelas förstklassiga, underbara och enastående designverk. Guldvinnare är utomordentligt innovativa, visionära och glamoröst bländande skapelser som speglar sina formgivares briljans, visdom och skicklighet. ZhuZi Art Bok förväntas vara en högt prisad, trendsättande och monumental uppfinning som levererar oöverträffat värde. Detta vinnande verk i A' Design Award i Guld är ett spektakulärt, respekterat projekt som i hög grad gagnar och flyttar fram gränserna för konst, vetenskap, design och teknik. ZhuZi Art Bok skapar intensiva känslor av längtan, väcker passion, uppmuntrar kreativitet och fascinerar oss.

Bakom designen

Presskit

Erkännanden, teammedlemmar och tekniska detaljer tillhandahållna av designern.

Unika egenskaper: A series of the Book editions for the collected works of traditional Chinese calligraphy & Chinese painting is published by Nanjing Zhuzi Art Museum. With its long history and elegant technique, the traditional Chinese paintings & calligraphy is treasured for it's highly artistic and practical appeal. When designing the collection, abstract shapes, colors, and lines was used to create a consistent sensuality and highlight the blank space in the sketch. The effortless coincides with artists in traditional painting and calligraphy styles.
Dimensioner & förpackning: Width 10 inch x Height 13 inch, soft cover editions
Taggar: Book Design, Typography, Graphic Design, Layout Design, Illustration
Produktionsteknik: After researching for the traditional Chinese calligraphy & Chinese Painting, I interviewed each artist and collected their painting & calligraphy art pieces that they would like to feature in the books. Then I created the different theme & logos for each book. The layout of the books are done in Adobe InDesign. Then made the application with photography and Adobe Photoshop, Adobe Lightroom CC.
Designutmaning: The challenge of this project is to keep the authenticity of the traditional Chinese painting & calligraphy and the visually pleasing modern design layout. To have a better understanding of the balance of both traditional & modern visual styles, I interviewed most of the calligraphers and Chinese painters, collected their opinions and suggestions after several draft options and finally came up with the best solution that could blend both styles well and show in the book design.
Forskning: The research included traveling back to China and visiting multiple cities, people & their families, learning about the authentic traditional Chinese Painting & Calligraphy. Learning about how Chinese people are thinking about the traditional Chinese Painting & Calligraphy and why each element are so exquisite and made such luxuriant cultural implication of China.
Inspiration: This collection of book editions was inspired by traditional Chinese painting & Chinese calligraphy art. With its long history and elegant technique, the traditional Chinese paintings & calligraphy is treasured for it's highly artistic and practical appeal.
Projektlängd: The first edition started in February 2019 in both China & U.S. and finished in May 2019. All four editions were published by ZHUZI Art Center.
Arbetsflöde: With all the visual concepts in mind, and with all the Chinese painting & calligraphy art collected as digital art, 4 book editions started to developed, where each book is made out of the combination of the traditional Chinese element, bringing all the inspirations together and creating a unique, delicate Chinese style of impressionistic, which shows exquisite elegance and luxuriant cultural implication of China.
Patent: Copyrights belong to Xi Alice Zong, 2020.
Teammedlemmar: Xi Alice Zong
Bildkrediteringar: Image #1 Chinese Calligrapher: Ziliang Guo
Optional Image #1 Chinese Painter: Dongli Pan
Optional Image #3 Chinese Calligrapher: Deling Zhu
Optional Image #4 Chinese Calligrapher: Zuotang Yang