Fusionista Biografinredning by Oft Interiors Ltd.

Fusionista Biografinredning by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 A' Design Award i Guld in Interiör- och Utställningsdesign Competition Category.

GuldInteriör· 2021

Fusionista Biografinredning

by Oft Interiors Ltd.

Client: Emperor Cinemas

A' Design Award i Guld Winner in Interiör Category

28,230

Verified Award Winner

Verify Award Status for #107804

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Fusionista Biografinredning

Fusionista är en biografinredning som skapats genom renoveringen av en befintlig biograf i Hongkong. Projektet omfattar 4375 kvadratmeter fördelade över fyra våningar. De två nedre våningarna rymmer biljettförsäljning och publika ytor, medan de två övre våningarna rymmer biografsalongerna. Cirkulationsstråket leder besökarna förbi diskarna med lättare förtäring på vägen till salongerna, vilket främjar försäljningen. Marmor, aluminium, textil, matta och glas särskiljer varje område genom färg och textur. Slitstarka material valdes för att minska framtida underhållskostnader.

The Recognition

About the A' Design Award i Guld

Fusionista Biografinredning är vinnare av A' Design Award i Guld, ett oerhört prestigefyllt erkännande som tilldelas förstklassiga, underbara och enastående designverk. Guldvinnare är utomordentligt innovativa, visionära och glamoröst bländande skapelser som speglar sina formgivares briljans, visdom och skicklighet. Fusionista Biografinredning förväntas vara en högt prisad, trendsättande och monumental uppfinning som levererar oöverträffat värde. Detta vinnande verk i A' Design Award i Guld är ett spektakulärt, respekterat projekt som i hög grad gagnar och flyttar fram gränserna för konst, vetenskap, design och teknik. Fusionista Biografinredning skapar intensiva känslor av längtan, väcker passion, uppmuntrar kreativitet och fascinerar oss.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a renovation project whose original site is also a cinema. However, with the change of consumption structure and business model, the original cinema was not suitable for the needs of young consumers. A new high-end cinema with new function orientation and unique "experiential consumption scene" was hoped to be created.
Dimensions & Packaging: Area: 4375 sqm
Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Tags: cinema, interior design, entertainment space, commercial space, renovation project
Production Technology: First of all, the profitability of the cinema is the sale of light food, therefore the line reflecting the traces of space users needs to guide consumers to different sales areas. The lower two floors are mainly for the ticketing area and the outside area, while the upper two floors are for the movie halls. In this way, the area of selling light food becomes the only way which must be passed to the cinema, which provides a favorable condition for the occurrence of consumption. The two upper floors are mainly providing a purer viewing environment for the cinema.
Design Challenge: What is different from the ordinary cinema is that, due to the limitation of the building itself, the entire cinema is distributed in four different floors and the functional areas are cut into pieces.
Research: How to plan all the functional areas reasonably while the area and size of each floor are different? This is the key point of this pondering over the design.
Inspiration: We emphasize the importance of "experiential consumption scene" to the current business environment in design, the thinking over design is not only reflected in the visual tension, but also in the control of materials, the arrangement of lines of moving, and the countless logic behind.
Project Duration: The project started in 2018 in HK and finished in 2019 in the same place.
Operation Flow: In addition to the arrangement of lines of moving, when it comes to the design style, the designer also presents distinctive functional space according to different materials of various colors, textures and tactile sensation, such as leather, copper, marble brick, steel bar and so on. At the same time, material properties need to be considered in the selection of materials, due to needs of the commercial space environment to be continuously maintained and the necessity to further reduce the maintenance cost in the later period.
Patents: Copyrights belong to Oft Interiors, 2019.
Team Members: CM Jao, Ken Cheung amd Yoyo Au
Image Credits: All images used in the submission was taken by Sean.