Neko Goten Kattmöbel by Hitomi Otake is a highly esteemed winner of the very prestigious 2021 A' Design Award i Silver in Djurvård, Leksaker, Tillbehör och Djurproduktdesign Competition Category.

SilverDjurvård· 2021

Neko Goten Kattmöbel

by Hitomi Otake

Client: Design:DESIGN Iris Co., Ltd. /Client:FURUSAKI Co., Ltd.

A' Design Award i Silver Winner in Djurvård Category

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Colors

The Design

About Neko Goten Kattmöbel

Neko Goten är en kattmöbel formgiven för att likna exklusiva möbler. Konstruktionen är tillverkad av ek och cederträ från Fukui-prefekturen i Japan och slutbehandlas för hand av möbelsnickare. Neko Goten mäter 2200 mm i bredd, 600 mm i djup och 1800 mm i höjd. Designen kombinerar en trappa, en klösbräda, en genomskinlig halvsfär, en rulle, ett sfäriskt gömställe, en matplats med förvaring och en sovplats. Den kompakta lekytan passar hyresbostäder, kattkaféer och kliniker där ombyggnad för katter inte är möjlig.

The Recognition

About the A' Design Award i Silver

Neko Goten Kattmöbel är vinnare av A' Design Award i Silver, ett utomordentligt prestigefyllt erkännande som tilldelas förstklassiga, hänförande och imponerande designverk i toppskiktet. Silvervinnare är oerhört briljanta och utomordentligt kreativa verk som illustrerar sina formgivares enastående expertis, talang och skarpsinne. Neko Goten Kattmöbel förväntas vara ett underbart paradexempel som är anmärkningsvärt professionellt och djupt innovativt. Detta vinnande verk i A' Design Award i Silver är en mycket uppmärksammad, beundrad uppfinning som gagnar och flyttar fram gränserna för konst, vetenskap, design och teknik. Neko Goten Kattmöbel är en skapelse som avundas starkt, som väcker längtan, förmedlar positiva känslor och väcker förundran och häpnad.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is a very luxurious cat tower that your cat can play with safely.
It has been designed with a comfortable environment for cats to live in, and the look and feel of the interior and the gravity of the interior are carefully considered to please the cat as well as the owner.
Dimensions & Packaging: Width 2200mm x Depth 600mm x Height 1800mm
Tags: Cat Furniture, Cat Tower, Cat Design, Pet Furniture, Pet Design, Cats, Wooden Furniture, Japanese Furniture, Japanese Crafts, Japanese Design
Production Technology: "Neko Goten" is a product that makes use of wood from Fukui Prefecture and the skills of furniture craftsmen. It is made of oak and cedar wood and finished by hand by craftsmen.
Design Challenge: It was developed for use in rental houses, cat cafes and veterinary clinics where home renovation for cats is not possible, but its large size and various functions make it difficult to fit into Japanese homes.
It is difficult to assemble and deliver, so it is necessary to consider packaging and delivery methods such as shipping to overseas locations.
Research: It's a design that has been researched and researched to ensure that cats feel comfortable playing in the "Neko Goten", with a variety of opinions taken into account, including the habits of cats, the environment surrounding cats, and what people who own cats are looking for in a cat owner.
Inspiration: "Neko Goten" is a new product developed in cooperation with FURUSAKI Co., Ltd. This is a new product development project using wood and craftsmanship from Fukui Prefecture. "Neko Goten" is a cat tower that resembles high-end furniture where cats can play safely. It is a compact cat play area that can be placed in a Japanese rental house or cat cafe. It is a gem made on the basis of understanding the behavior of cats and was designed with attention to detail.
Project Duration: The project will begin in Tokyo in January 2020, with completion in June 2020 and a Japanese crowdfunding launch in July 2020.
Operation Flow: This product has a staircase on the left side with a hole in the ground and a clawing board next to the staircase. The cat can relax in the clear hemisphere above it.
In the middle, the cat runs on a roller, and the upper sphere is the cat's home.
The lower part on the right side is the cat's food area, where he can store his plates and food. Above that is the cat's bed area. This is a play area for the cat that can be climbed up the stairs above it or played on the catwalk.
Team Members: Designer:Hitomi Otake
CG Perspective:Yasuhiro Tanaka
Image Credits: Photo:FURUSAKI Co., Ltd.