Designen DC Tower - Top of Austria Permanent Mediainstallation av Responsive Spaces är en högt ansedd vinnare av den mycket prestigefyllda 2021 A' Design Award i Brons i tävlingskategorin Konst- och Konstinstallationsdesign.
BronsKonst· 2021
DC Tower - Top of Austria Permanent Mediainstallation
Klient: CBRE GmbH
Vinnare av A' Design Award i Brons i kategorin Konst
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Om DC Tower - Top of Austria Permanent Mediainstallation
DC Tower 1 är Österrikes högsta byggnad och ger en enastående välkomstgest. En webbkamera på taket samlar kontinuerligt in foton och skapar med tiden en bildpool. Dessa fångade ögonblick arrangeras i realtid till levande tidssegmentsmontage. Det handlar om att vårda varje ögonblick. Sensorer levererar positionsspårning, vilket gör det möjligt för människor att påverka layouterna. LED-väggen i foajén hyllar både: platsen och varje ögonblick. Dessutom ger det dialog mellan människorna och själva byggnaden genom interaktivitet.
Erkännandet
Om A' Design Award i Brons
DC Tower - Top of Austria Permanent Mediainstallation är vinnare av A' Design Award i Brons, ett högst prestigefyllt erkännande som tilldelas enastående designverk som utmärker sig genom kreativitet, uppfinningsrikedom och klokhet. Bronsvinnare är mycket skickliga och slående kreativa föremål som styrker formgivarnas stora erfarenhet, fantasi och påhittighet. DC Tower - Top of Austria Permanent Mediainstallation förväntas vara ett högt skattat, beundrat och älskat föremål som är anmärkningsvärt professionellt och innovativt. Detta vinnande verk i A' Design Award i Brons införlivar bästa praxis inom konst, vetenskap, design och teknik och är utmärkt genom sin omsorg om detaljer. DC Tower - Top of Austria Permanent Mediainstallation tillfredsställer fantastiskt behov, rör vid längtan, charmar känslor och väcker nyfikenhet.
Bakom designen
Presskit
Erkännanden, teammedlemmar och tekniska detaljer tillhandahållna av designern.
- Unika egenskaper
- Photos are captured and collected from the tower's roof every 5 minutes, every one representing the location and the uniqueness of every moment alike. 60 floors below a huge LED wall displays time-sliced photo montages in real time.
The application seamlessly switches between different layouts, one time showing slices of the last 24 hours, another time packing moments from the last 12 weeks into one image.
The dialogue between people within the tower is extended by sensors that enable the application to react to presence and motion of them. This way, the tower itself engages in a vivid dialog with them. - Dimensioner & förpackning
- 10,5 meter by 5 meter LED Wall, 2x Lidar Laser Range Sensor, 6 mega pixel weatherproof webcam on the roof of the tower.
- Taggar
- Responsive Art, Digital Art, Digital Staging, Digital Brand Communication, Media Installation
- Produktionsteknik
- On the roofs antenna a weatherproof high-resolution webcam was mounted that is connected to a media server in the basement of the tower. This server collects a huge pool of images of weeks and months, that are then delivered to the real time application that feeds the 10,5 by 5 meter LED wall in the middle of the foyer.
Two LiDAR laser range sensors were mounted in two corners of the foyer to provide ideal position tracking of people in the relevant space. The collected tracking data is used by the application to make all time-slice montages actively react to the presence of people in several different ways. - Designutmaning
- The uniqueness of the location of the tower needed to be present in the design as well as the uniqueness of the tower itself. Additionally, it was important to emphasize the human aspect of the tower community, the dialog between all people inside the building. The last important aspect was the presence of all special moments, from now till months in the past.
The final appearance of the installation provides familiarity and the feeling of home and on the other hand appears always new and unique. Every five minutes the LED wall shows content in a way that has never been seen before. - Forskning
- The technical research for this project/design was based on the speciality and experience of several team members and covered evaluation and long-time testing of both, the webcam as well as the sensors.
Based on the learnings of the research blended into the final technical concept. - Inspiration
- Vienna's DC Tower 1 is Austria's highest building. The business tower provides a work place for many people that enter on the ground floor and never feel the uniqueness of the location.
Tower management wanted to offer an outstanding welcome gesture which fits the brand.
The interactive media installation emphasizes the uniqueness of the tower as well as the power of the moment. Every moment is unique and worth noting. The LED wall in the foyer presents a celebration of both: the location and every moment at it. Additionally it provides dialogue between the people and the building itself through interactivity. - Projektlängd
- The project launched in August 2020 in Vienna, Austria in the DC Tower 1 and will be a permanent media installation.
- Arbetsflöde
- The media installation runs fully self controlled and automated, due to automatic shut-down and start-up routines. The interaction or responsiveness of the installation is provided by both laser range sensors, whose combined tracking data is constantly fed into and processed by the digital installation.
- Teammedlemmar
- Katharina Mayrhofer
Andrea Maderthaner
Martin Zeplichal
Markus Pargfrieder
Wolfgang Maier - Bildkrediteringar
- Photo / Video / Sound: Eyup Kus
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