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Kallucci Boot 3D-Nyckelkonst by Mateus Morgan de Aguiar

Kallucci Boot 3D-Nyckelkonst by Mateus Morgan de Aguiar is a highly esteemed winner of the very prestigious 2021 A' Design Award i Guld in Datorgrafik-, 3D-modellerings-, Texturerings- och Renderingdesign Competition Category.


GuldDatorgrafik· 2021

Kallucci Boot 3D-Nyckelkonst

by Mateus Morgan de Aguiar

Client: Morgan Studio

A' Design Award i Guld Winner in Datorgrafik Category

73,507

Verified Award Winner

Verify Award Status for #121488

Colors

The Design

About Kallucci Boot 3D-Nyckelkonst

Designerns huvudidé var att få igenom enkla element, såsom stenar, aspekten av hållbarhet och motståndskraft som produkten behövde, direkt närma sig dess användning och kundens livsstil. De tillsatta kristallerna tjänar till att ge en höjdpunkt till huvudobjektet, vilket ger en mystisk atmosfär som väcker potentiella kunders nyfikenhet.

The Recognition

About the A' Design Award i Guld

Kallucci Boot 3D-Nyckelkonst är vinnare av A' Design Award i Guld, ett oerhört prestigefyllt erkännande som tilldelas förstklassiga, underbara och enastående designverk. Guldvinnare är utomordentligt innovativa, visionära och glamoröst bländande skapelser som speglar sina formgivares briljans, visdom och skicklighet. Kallucci Boot 3D-Nyckelkonst förväntas vara en högt prisad, trendsättande och monumental uppfinning som levererar oöverträffat värde. Detta vinnande verk i A' Design Award i Guld är ett spektakulärt, respekterat projekt som i hög grad gagnar och flyttar fram gränserna för konst, vetenskap, design och teknik. Kallucci Boot 3D-Nyckelkonst skapar intensiva känslor av längtan, väcker passion, uppmuntrar kreativitet och fascinerar oss.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The idea is to bring the characteristics of the product through the use of visual elements, connecting the shoe direct to the customers life style. The mood also transmits durability, present on the shoe essence and a pinch of a mystical language that comes with the crystal elements. Everything made in 3D without scans
Dimensions & Packaging
Width 5000px x Height 5000px 300dpi
Tags
boot, shoe, cgi, footwear, fashion, 3d boot, cgi boot, kallucci
Production Technology
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Design Challenge
The hardest part was making the 3D model itself, considering that there's a lot of parts that had to be perfectly as the real product.
Research
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiration
The comes from the nature, connecting the image directly with the customers life style. The rocks refer to the durability of the product.
Project Duration
I started the piece on november 21 and it took about 1 month, ending on december 21.
Operation Flow
The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Team Members
3D modelling and texturing: Mateus Morgan
Agency: Dote

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