Weclip Videoinvesteringsapplikation by Youngchan Lee and Hyeongji Kim

Weclip Videoinvesteringsapplikation by Youngchan Lee and Hyeongji Kim is a highly esteemed winner of the very prestigious 2022 A' Design Award i Järn in Mobilteknik-, Applikations- och Programvarudesign Competition Category.

JärnMobil· 2022

Weclip Videoinvesteringsapplikation

by Youngchan Lee and Hyeongji Kim

Client: Weclip

A' Design Award i Järn Winner in Mobil Category

9,796

Verified Award Winner

Verify Award Status for #127772

View at A' Design Award Press Release Award Badge

Colors

The Design

About Weclip Videoinvesteringsapplikation

Weclip är en mobilapplikation utformad för investering i videoinnehåll genom icke-fungibla token. Plattformen ger videoinnehåll status som en digital tillgång, så att varje verk kan ägas, handlas och användas som en investering. Skapare laddar upp videor och får investeringar i gengäld, medan tittare kan köpa innehållstoken och göra vinster genom vidareförsäljning. Icke-fungibel token-teknik registrerar ägandeskap och minskar oklarheter kring upphovsrätt till digitala filer. Weclip syftar till att lyfta fram värdet av själva innehållet, bortom reklam- och sponsringsintäkter.

The Recognition

About the A' Design Award i Järn

Weclip Videoinvesteringsapplikation är vinnare av A' Design Award i Järn, ett prestigefyllt erkännande som tilldelas bra designverk som uppfyller de professionella och industriella krav som förväntas av välgjorda skapelser. Järnvinnare visar stor skicklighet, hög specialisering, expertförståelse och skaparnas kreativa förmåga. Weclip Videoinvesteringsapplikation förväntas vara en högt skattad, beundrad och älskad skapelse som är praktisk och innovativ. Detta vinnande verk i A' Design Award i Järn integrerar branschens bästa praxis och har kompetenta tekniska egenskaper kopplade till kunnande och talang. Weclip Videoinvesteringsapplikation respekteras för sin grundlighet och är utformat för att åstadkomma förbättringar av livskvaliteten som hjälper till att göra världen till en bättre plats.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: weclip is a new concept video platform that allows you to invest in video content through non-fungible token (nft). provide opportunities for video creators to generate revenue and opportunities for viewers to invest, presenting new possibilities for the digital market.
Dimensions & Packaging: this design is made with Adobe xd. it is based on iPhone X 1125px x 2436px and the icon is designed with 24px x 24px.
Tags: nft, stock, video, content, invest
Production Technology: nft non fungible-token technology
Design Challenge: due to the nature of digital content that exists in virtual form without material form, it was easy to replicate, resulting in a lack of concept of ownership or original author. this characteristic made it difficult to incorporate investment. to solve this problem, we used a blockchain technology called nft (non-fungible token) and incorporated investment into buying and selling content.
Research: we analyze online video content consumption and high investment in cryptocurrency among people in their 20s and 30s in korea through desk research. based on the growth of the nft market that buys and sells digital content through market research, it hypothesized that the most consumed online video content can be used as a means of investment in the future. in addition, marketability was verified through the interviews between real video creators and video content viewers.
Inspiration: the existing online video platform's revenue generation method was limited to advertising and sponsorship, so the value of the content itself was not highlighted. weclip presents the potential for a new marketplace where content can be assetized, invested, and sold by giving digital asset concepts to the video content itself through nft(non-fungible token).
Project Duration: the project started in april 2021 in korea and finished in june 2021 in korea
Operation Flow: simply upload video content and receive investment in content. earn capital gains by selling your content.
Team Members: motion designer : hyeongji kim
researcher : byeongho lee