Feng Ya Wu Zhen Keramisk högtalare av Yang Chao, Chen Zilong and Xiang Yang

Designen Feng Ya Wu Zhen Keramisk högtalare av Yang Chao, Chen Zilong and Xiang Yang är en högt ansedd vinnare av den mycket prestigefyllda 2024 A' Design Award i Brons i tävlingskategorin Ljud- och Ljudutrustningsdesign.

BronsLjudprodukter· 2024

Feng Ya Wu Zhen Keramisk högtalare

av Yang Chao, Chen Zilong and Xiang Yang

Klient: Tongxiang research institute communication university of zhejiang

Vinnare av A' Design Award i Brons i kategorin Ljudprodukter

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Designen

Om Feng Ya Wu Zhen Keramisk högtalare

Feng Ya Wu Zhen är en keramisk högtalare inspirerad av vattenstaden Wuzhen i Zhejiang, Kina. Den kompakta kroppen mäter 70 gånger 70 gånger 70 millimeter och anspelar på Tongxiangs forntida arkitektur. Varje högtalare handbränns vid 1 300 grader, vilket gör att färgen på varje enskilt exemplar skiljer sig något åt. Moderna grafiska kompositioner ersätter traditionellt bläckmåleri för att uttrycka den lokala kulturen. Ytterförpackningen är gjord av mattbestruket papper med sammetsfodrad insida och pryds av strukturerade notelement samt punktskrift i relieftryck.

Erkännandet

Om A' Design Award i Brons

Feng Ya Wu Zhen Keramisk högtalare är vinnare av A' Design Award i Brons, ett högst prestigefyllt erkännande som tilldelas enastående designverk som utmärker sig genom kreativitet, uppfinningsrikedom och klokhet. Bronsvinnare är mycket skickliga och slående kreativa föremål som styrker formgivarnas stora erfarenhet, fantasi och påhittighet. Feng Ya Wu Zhen Keramisk högtalare förväntas vara ett högt skattat, beundrat och älskat föremål som är anmärkningsvärt professionellt och innovativt. Detta vinnande verk i A' Design Award i Brons införlivar bästa praxis inom konst, vetenskap, design och teknik och är utmärkt genom sin omsorg om detaljer. Feng Ya Wu Zhen Keramisk högtalare tillfredsställer fantastiskt behov, rör vid längtan, charmar känslor och väcker nyfikenhet.

Bakom designen

Presskit

Erkännanden, teammedlemmar och tekniska detaljer tillhandahållna av designern.

Unika egenskaper: As a global high-end ceramic speaker cultural creation, it integrates Eastern classical culture. Using modern graphic compositions to replace Chinese ink painting methods not only carries urban culture, but also reflects Wuzhen people's pursuit of a better life. In order to satisfy more consumer groups, They have added braille to the outsourcing to make the product more diversified and allow people to experience the cultural atmosphere from both visual and auditory dimensions.
Dimensioner & förpackning: Width 70mm x Depth 70mm x Height 70mm. The surface of the speaker is combined with the architectural creation of the ancient town of Tongxiang, China. Outer packaging: Width 100mm x Depth 80mm x Height 100mm. The printed material is made of soft-touch matte laminate decoration. Surface in 300g matte coated paper, interior in black pearl velvet cotton.It is convenient and flexible, and can be carried around with you.
Taggar: Audio, ceramic works, gifts and cultural creations, painting art, handicrafts.
Produktionsteknik: Different from other traditional speakers that use precious metals as materials, the packaging of ceramic speakers pursues environmental protection, simplicity, and durability, and innovatively combines environmentally friendly materials with cultural values. Ceramic speakers are hand-fired at a high temperature of 1,300 degrees. It is worth mentioning that it not only incorporated textured musical note elements on the outside of the packaging, but also added a braille design and used embossed printing technology to allow more people to experience the charm of ceramic speakers.
Designutmaning: As a cultural and creative speaker starting from Wuzhen and moving towards the global tourism industry, the biggest challenge is to explore the differences of similar products, and combine the characteristics of Wuzhen's urban culture to find a way to integrate the field of Eastern painting art. The expression from classical to modern. Secondly, combining Chinese ceramics, there is a high probability of manual production failure, with a lot of color uncertainty, which also leads to each product being unique.
Forskning: This work is commissioned by the Jiaxing Municipal Government in China to create cultural innovation products for the regional tourism industry and play a positive role in promoting Jiaxing's culture. In order to achieve this goal, designers conducted on-site investigations and designed based on elements such as Jiangnan water towns and Wuzhen residential buildings, reinterpreting traditional Eastern elements through symbolic design techniques. A ceramic speaker with Wuzhen characteristics has been designed based on Chinese ceramic craftsmanship. Tourists can better understand the region through Jiaxing's classical music and images.
Inspiration: Wuzhen is one of the most representative water towns in the Jiangnan region of China, renowned for its unique natural scenery and rich historical and cultural heritage. The culture, art, and products of Wuzhen can be integrated with each other. This product draws inspiration from Eastern classical architecture and integrates modern graphic art. Taking this ancient oriental Jiangnan city as a starting point, it will influence the global tourism city market.
Projektlängd: The project starts in March 2023 in Hangzhou, China and will be completed in December 2023.
Arbetsflöde: Combining Wuzhen architecture, cultural landscape and products will naturally arouse users' attention and emotional resonance. It can be associated with urban culture, built environment, art exhibitions, commemorative activities, and can play a role in dissemination and promotion. Presented as a work of art or collectible, the packaging material is degradable and environmentally friendly.
Teammedlemmar: Creative Director:Yang Chao
Designer:Chen Zilong
Designer:Xiang Yang
Bildkrediteringar: Image #1: Yang Chao,Chen Zilong,Xiang Yang
Image #2: Yang Chao,Chen Zilong,Xiang Yang
Image #3: Yang Chao,Chen Zilong,Xiang Yang
Image #4: Yang Chao,Chen Zilong,Xiang Yang
Image #5: Yang Chao,Chen Zilong,Xiang Yang