Save The Turtle Pussel av Zagazoo Busy Bag

Designen Save The Turtle Pussel av Zagazoo Busy Bag är en högt ansedd vinnare av den mycket prestigefyllda 2020 A' Design Award i Järn i tävlingskategorin Leksaks-, Spel- och Hobbyproduktdesign.

JärnLeksak· 2020

Save The Turtle Pussel

av Zagazoo Busy Bag

Klient: Zagazoo Busy Bag

Vinnare av A' Design Award i Järn i kategorin Leksak

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Färger

Designen

Om Save The Turtle Pussel

Save The Turtle introducerar för 4 till 8 år gamla barn den skadliga effekten av plast på havet och havsdjur enkelt och underhållande genom ett labyrintpussel. Barn spelar olika frågesporter och vinner genom att flytta havssköldpaddan genom banan tills den når en säker plats. Upprepa och lösa flera frågesporter uppmuntrar barn att ändra sitt beteende mot användning av plast och förstärker idén.

Erkännandet

Om A' Design Award i Järn

Save The Turtle Pussel är vinnare av A' Design Award i Järn, ett prestigefyllt erkännande som tilldelas bra designverk som uppfyller de professionella och industriella krav som förväntas av välgjorda skapelser. Järnvinnare visar stor skicklighet, hög specialisering, expertförståelse och skaparnas kreativa förmåga. Save The Turtle Pussel förväntas vara en högt skattad, beundrad och älskad skapelse som är praktisk och innovativ. Detta vinnande verk i A' Design Award i Järn integrerar branschens bästa praxis och har kompetenta tekniska egenskaper kopplade till kunnande och talang. Save The Turtle Pussel respekteras för sin grundlighet och är utformat för att åstadkomma förbättringar av livskvaliteten som hjälper till att göra världen till en bättre plats.

Bakom designen

Presskit

Erkännanden, teammedlemmar och tekniska detaljer tillhandahållna av designern.

Unika egenskaper: "Save The Turtle" explains to children aging 4-8 how harmful plastic is for sea turtles, (as they mistake it for food and die) through a maze puzzle game. In each quiz, they have to save the turtle from the harmful plastic (visualized as a bottle and plastic bag) and take it to a safe place. Doing more and more quizzes strengthens the idea in their minds that plastic is harmful.
Dimensioner & förpackning: The maze part consists of 4 square pieces and a frame, so in total it is 220 mm x 220 mm x 5 mm. It comes along with a booklet (170 x 140 mm) and small wooden pieces: 2 turtles, 2 bottles and 2 plastic bags, each is 10 mm x 10 mm x 3 mm. The packaging is a pouch 280 x 250 mm.
Taggar: save turtle, sustainable, ecosystem, eco-friendly, edutainment, out of home play, busy bag, environment
Produktionsteknik: The puzzle is made of durable MDF wood accompanied with a printable booklet. Ideally, the game should be 100% eco-friendly or 100% recyclable. This was not fully realizable/or feasible at that time, but it is plastic-free.
Designutmaning: Solving a maze from a booklet is not a very simple task for a 4 or 5 years-old child, as the 4 maze pieces look very similar to each other. Stickers with different sea elements like a star, bubbles, etc. were put on the pieces of the maze to make it more identifiable. The game includes two different levels that make the game more challenging and suitable for a broader age bracket.
Forskning: Children will not change their behavioral patterns, if they do not understand and memorize the reasons for this change. Establishing a new piece of information in the brain of a child could be done through repetition, but education and repetition should not be boring. That's why learning combined with play is a perfect tool. The team conducted the research before and after the game was prototyped. It was clear that children memorized how dangerous plastic is for sea turtles and spread awareness to adults.
Inspiration: Awareness campaigns about human activities that are harming the sea and sea creatures are growing stronger than ever before.
It has become everybody's responsibility to save the environment through sensible and responsible actions. How about children? Are they even aware of the problem, or is it about time that they start to take part in this movement?
Projektlängd: The project started in April 2019 in Cairo, Egypt and launched in August 2019 in Cairo. The product was available for sale on Zagazoo's social media platforms starting August 2019. Ever since it has become one of the most selling products.
Arbetsflöde: The game starts with an explanation of how plastic is harming the sea turtles. The child can start with any quiz (out of 24 quizzes) and tries to imitate the puzzle quiz seen in the booklet by putting the 4 wooden puzzle pieces in the right place. Then he/she solves the maze quiz by taking the sea turtle to a safe place, where the plant is and avoids the plastic bottle and bag.
Teammedlemmar: Co-Founder of Zagazoo: Marina Adel Zaghloul
Bildkrediteringar: Image #1 : Photographer Marina Zaghloul / Illustrator Christine Zaghloul / Save the Turtle, 2019