Beyond the Blue Kitabu by Sung ho Nam is a highly esteemed winner of the very prestigious 2020 Tuzo ya Fedha ya A' Design Award in Usanifu wa Uchapishaji na Machapisho Competition Category.

FedhaUchapishaji· 2020

Beyond the Blue Kitabu

by Sung ho Nam

Client: Cosmo-Sloth

Tuzo ya Fedha ya A' Design Award Winner in Uchapishaji Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Beyond the Blue Kitabu

Beyond the Blue ni kitabu kuhusu masuala ya mazingira yanayohusiana na bahari. Kila sura huanzishwa na kipande cha rangi cha kipekee kinachoonyesha sura tofauti ya bahari. Kipande cha kijani kinawakilisha msitu wa baharini wenye afya, huku kipande chekundu kikirejelea bahari iliyotiwa giza na damu ya nyangumi. Rangi hutumika kama njia rahisi na ya kimataifa ya kueleza mada tata za mazingira kwa wasomaji wa rika zote. Kitabu hiki kina ukubwa wa milimita 187 kwa milimita 245 na kina kurasa 90. Uchapishaji hutumia wino wa mafuta ya soya kwenye karatasi ya matte ya gramu 100, na ushonaji wa nyuzi hupunguza matumizi ya gundi.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Beyond the Blue Kitabu ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Beyond the Blue Kitabu inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Beyond the Blue Kitabu ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Published in honor of World Ocean Day, this book deals with environmental issues related to the sea. It is a feature of this book to introduce various looks of the sea through the distinguishing colors of each chapter. For example, the green color chip symbolizes a healthy sea forest, while the red color chip shows dark side of a sea filled with whale blood. Like this, the color chips introduced in each chapter are used to express the bright and dark side of the sea symbolically.
Dimensions & Packaging: This book is 187mm wide and 245mm long and has 90 pages.
Tags: Environmental Protection, Sustainability, Coexistence, Color, Ocean
Production Technology: This book was printed on soybean oil ink with low environmental pollution on 100g matte paper and thread bound to reduce bond usage.
Design Challenge: The color chips introduced in each chapter symbolically illustrate environmental problems. so we had to be careful about expression.
Research: Looking at the lengthy brochures related to the sea, we felt the need to communicate the importance of the sea in an easy way. This book presents difficult environmental issues simply and intuitively by using a variety of colors.
Inspiration: Looking at the sea at sunset, we found that the sea was not always blue. In fact, the colors of the sea are very diverse depending on the time, place and situation. We thought it would be interesting to introduce the various issues of the ocean through colors.
Project Duration: The project started from April 2018 and finished in May 2019. The design is done in Seoul, production in Seoul.
Operation Flow: The target group is readers of all ages interested in the sea. Color is a universal material that makes it easy and intuitive for all ages to understand environmental issues related to the sea.
Team Members: Sung ho Nam