The 15th Games of Jiangxi Kipeperushi by Qin He and Xinqing Li is a highly esteemed winner of the very prestigious 2021 Tuzo ya Shaba ya A' Design Award in Usanifu wa Utangazaji, Masoko na Mawasiliano Competition Category.
ShabaUtangazaji· 2021
The 15th Games of Jiangxi Kipeperushi
Client: Jiangxi Provincial Games Organizing Committee
Tuzo ya Shaba ya A' Design Award Winner in Utangazaji Category
Verified Award Winner
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About The 15th Games of Jiangxi Kipeperushi
Maandishi ya Kitabu: Michezo ya 15 ya Jiangxi ni mfululizo wa vipeperushi vilivyobuniwa kwa ajili ya mkutano wa michezo wa mkoa uliofanyika Jingdezhen, jiji linalojulikana kwa ufinyanzi wa udongo (porcelain). Vipeperushi hivi vinaunganisha utamaduni wa ufinyanzi na vipengele vya michezo. Vipande vya ufinyanzi vinachukua nafasi ya vifaa asili vya michezo katika kila picha, hivyo kuunda hisia ya kuona ya kipekee. Mfululizo huu ulitengenezwa kwa kutumia upigaji picha na programu za kuhariri picha, ukiunganisha vifaa vya ufinyanzi na vya michezo katika muundo mmoja. Kila kipeperushi kina vipimo vya milimita 700 kwa 1000 na kinaonyeshwa kama tangazo la nje. Muundo huu unaunganisha ufundi wa asili na michezo ya kisasa, huku ukikuza utamaduni wa kishenzi wa mji husika.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
The 15th Games of Jiangxi Kipeperushi ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. The 15th Games of Jiangxi Kipeperushi inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. The 15th Games of Jiangxi Kipeperushi hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a series of posters for the sports meeting held in Jingdezhen, the capital of porcelain. Therefore, the poster design combines ceramic culture with sports elements.
In the poster, ceramics are used to replace the original sports items, which makes the poster design have a good visual mood. - Dimensions & Packaging
- 700 mm x 1000 mm
- Tags
- Poster, Ceramic, Jingdezhen
- Production Technology
- Using photography and Photoshop software, ceramic and sports materials are spliced and combined.
- Design Challenge
- The biggest difficulty is to find appropriate ceramic materials to show the artistic conception of the movement.
- Research
- This series of posters adopts the modern design method, redesigns the traditional Chinese ceramic culture, combines the sports elements, embodies the sports posters with cultural heritage, and can play a role in promoting the urban culture.
- Inspiration
- As a designer, Jiangxi sports meet has a strong interest in modern design and expression of Chinese traditional culture.
Living in Jingdezhen for many years, we have a deep understanding and feelings for ceramic culture, so we put forward to combine ceramic culture with sports to design posters for the games.
The core of this design is to study the integration of ceramic culture and sports elements to achieve a series of sports theme posters. - Project Duration
- The project started in April 2018 in Jingdezhen and finished in May 2018 in Jingdezhen
- Operation Flow
- These posters are used for outdoor advertisements.
- Team Members
- Designer: Qin He
Designer: Chao Yang
Illustration: Zhonghao Wu
Illustration: Luxiang Li
Illustration: Xinqing Li - Image Credits
- Image #01 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #02 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #03 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #04 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
Image #05 : Designer / Qin He, Chao Yang, Zhonghao Wu, Luxiang Li, 2018, Xinqing Li, 2018.
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