Magpie Jagi ya Thermo by Cacica Tang is a highly esteemed winner of the very prestigious 2023 Tuzo ya Fedha ya A' Design Award in Usanifu wa Vyombo vya Kuokea, Mezani, Kunywa na Kupikia Competition Category.

FedhaVyombo vya Jikoni· 2023

Magpie Jagi ya Thermo

by Cacica Tang

Client: Shanghai Sunsmart International Co.,Ltd.

Tuzo ya Fedha ya A' Design Award Winner in Vyombo vya Jikoni Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Magpie Jagi ya Thermo

Magpie ni jagi ya thermo iliyoundwa kwa matumizi ya kila siku nyumbani. Magpie inapatikana katika ukubwa mbili, ikichukua lita 0.95 na lita 1.6. Mwili wake umetengenezwa kwa nyenzo salama kwa chakula na sehemu ya ndani imetengenezwa kwa kioo, ambacho huhifadhi maji ya kunywa yakiwa salama na bila masalia. Mchakato wa utupu (vacuum) husaidia kuhifadhi joto kwa hadi saa 48. Mdomo wa kumiminia unafuata umbo la mdomo wa ndege na umeinama kidogo juu ili kuzuia kudondoka. Ndege wa dhahabu amepumzika juu ya kifuniko, na rangi nne zinapatikana: nyeupe, machungwa, waridi na kijani. Umbo lake linavutia umakini kwenye ulinzi wa ndege.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Magpie Jagi ya Thermo ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Magpie Jagi ya Thermo inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Magpie Jagi ya Thermo ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This magpie thermo jug is intended to arouse the public awareness of environmental protection. With two optional sizes, small size contains up to 0.95L and large size contains up to 1.6L, this series can meet the daily needs of families. Retaining the key components of traditional Chinese aesthetics, this jug looks unique and modernist which is considered as a good fit to modern home. The impressive craft and safe materials coincide with the quality improvement consciousness of this brand.
Dimensions & Packaging: Small size 0.95L, weight: 760g, diameter: 205mm, height: 225mm
Large size 1.6L, weight: 930g, diameter: 185mm, height: 305mm
Stopper, shell: food-grade PP
Seal ring: silicone rubber
Tags: Thermo jug, Kitchenware, Tableware, Bionic Modeling, Water Jug, Creative Culture, Article for home use
Production Technology: Food grade body material and glass liner is safe, anti-bacterial and residue-proof. Color options are linked to different moods. The gold bird bears the ornamental value and is more fit to modern home. The food grade body material is safe, anti-bacterial and residue-proof and guards the safety of drinking water. Backed by German insulation liner technology, the lining material is stable and heat-resistant. Coupled with the vacuumizing process, the jug guarantees up to 48 hours of insulation. Color options are linked to different moods, so we designed four color options - white, orange, pink and green. The gold bird appearing on the lid bears the ornamental value which is perceived not boring, but more light-hearted.
Design Challenge: How to make a trade-off between function and aesthetics is considered the biggest challenge in design. The designer disassembled the spout, body and handle, analyzed these components, conceived and recombined them by function and purpose of use, until a unique look was shaped. The ergonomic design guarantees its ease-of-use feature.
Research: In the early stage of design, we interviewed many families and identified their pain points of using commercially available thermos. We thought over how to avoid these pain points and deliver user-friendly experience in the design process. In view of the vital significance of food safety, we examined the material differences between shell and liner and finalized the best solution.
Inspiration: Around the world, almost all birds have been protected. Magpies have been loved by Chinese people since ancient times and are also called as the bird of sending good news, a symbol of good luck. The magpie shape is expected to become a part of the design elements of thermo jug for daily use, which not only narrows the distance to consumers and confers a good wish, but also draws public attention to "harmony between humans and birds" and eases harm to birds.
Project Duration: The “Magpie Thermo Jug” project kicked off in Shanghai in December 2020. With efforts made over six months, the project deliverable was presented in July 2021 and made its debut at the China Daily-use Articles Trade Fair in that month.
Operation Flow: The spout features the bionic design of beak with a slight upward gesture to prevent water from dripping down the wall of spout when pouring. Soft curves wrapped around the body visually stretch out. In whichever size, user can push the switch and pour water with one hand, and adjust the center of gravity by moving arm, easing the pressure on the wrist and making pouring easier and effortless.
Team Members: CACICA, XU JIYUAN