Gatorade Fuel Rover Kikapu cha Kuhifadhi Chupa by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 Tuzo ya Shaba ya A' Design Award in Usanifu wa Utangazaji, Masoko na Mawasiliano Competition Category.
ShabaUtangazaji· 2023
Gatorade Fuel Rover Kikapu cha Kuhifadhi Chupa
by PepsiCo Design and Innovation
Tuzo ya Shaba ya A' Design Award Winner in Utangazaji Category
Verified Award Winner
Verify Award Status for #150636The Design
About Gatorade Fuel Rover Kikapu cha Kuhifadhi Chupa
Gatorade Fuel Rover ni mfumo unaobebeka wa kuhifadhi chupa kwa wafanyakazi wa timu za michezo. Fuel Rover huhifadhi na kusafirisha idadi kubwa ya chupa za wachezaji kuzunguka uwanja. Kisanduku cha kuhifadhia kilichopo chini kinaweza kubeba kikapu cha chupa cha ziada, barafu, vifaa, au taka zilizokusanywa. Paneli ya matumizi iliyopo nyuma hubeba mifuko mitatu ya kuhifadhia ambayo imefungwa mahali pake kwa ajili ya mazoezi au vifaa vya mtaalamu wa lishe. Muundo huu huwapa wafanyakazi uhuru wa kutobeba vitu wenyewe na kuwawezesha kutembea kwa urahisi zaidi kando ya uwanja. Fuel Rover ni maboresho ya muundo wa awali wa kuhifadhi chupa.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Gatorade Fuel Rover Kikapu cha Kuhifadhi Chupa ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Gatorade Fuel Rover Kikapu cha Kuhifadhi Chupa inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Gatorade Fuel Rover Kikapu cha Kuhifadhi Chupa hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Gatorade® Fuel Rover is the evolution of the former Gatorade Bottle Tree. After the 2020 NFL season, Gatorade gleaned the insight that there was room for improvement when it came to the Bottle Tree. Trainers needed a more efficient and functional way to store and transport a large number of players’ bottles around the field. The Design Team redesigned, developed, and produced an updated bottle storage system, now known as the Gatorade Fuel Rover.
- Design Challenge
- Since extra storage for supplies was high on the list of needs, the design incorporates a utility panel on the backside to carry three storage bags. These bags can strap to the back of the Fuel Rover to store personal training or dietitian supplies that staffers would usually have to carry on their person or in a fanny pack or backpack. This takes some weight off and enables them to move more freely around the field.
Ultimately, the new Gatorade Fuel Rover provides an upgraded management experience for team staff members, while its sleek design adds brand presence on sidelines across all our professional and collegiate partners. - Inspiration
- Empowered with this knowledge, we improved the original Bottle Tree design to add even more functionality and flexibility to the Fuel Rover. Now, with the added features, team staff can use the storage bin located at the bottom of the Fuel Rover for a number of uses, whether packing an extra six bottles in a caddy, storing ice to be used in the bottles, filling the area with supplies, or utilizing the space for collecting any generated waste.
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