Muundo MAU Vegas 2019 Tukio na Shreya Gulati ni mshindi mashuhuri wa tuzo ya kifahari ya 2020 Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Utangazaji, Masoko na Mawasiliano.
ChumaUtangazaji· 2020
MAU Vegas 2019 Tukio
Mteja: Houndstooth
Mshindi wa Tuzo ya Chuma ya A' Design Award katika Kategoria ya Utangazaji
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #88163Muundo
Kuhusu MAU Vegas 2019 Tukio
Programu za Simu ya Zilizofunguliwa au MAU Vegas ni tukio kuu la programu za rununu ulimwenguni. Inavutia bidhaa kubwa kutoka kwa Silicon Valley pamoja na Spotify, Tinder, Lyft, Bumble na MailChimp kwa jina chache. Houndstooth alipewa jukumu la kudhania, kubuni na kutekeleza muonekano mzima wa taswira na uwepo wa dijiti kwa mwaka wa 2019. Tukio hilo linapojaribu kushinikiza mipaka katika nafasi ya teknolojia, walibuni mfumo ambao unaweza kuwakilisha hiyo kupitia taswira na imbibe ya watazamaji. kwa uzoefu kamili.
Utambuzi
Kuhusu Tuzo ya Chuma ya A' Design Award
MAU Vegas 2019 Tukio ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. MAU Vegas 2019 Tukio inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. MAU Vegas 2019 Tukio inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- Mobile Apps Unlocked or MAU Vegas is the world’s leading mobile apps event. It attracts the biggest brands from Silicon Valley including Spotify, Tinder, Lyft, Bumble and MailChimp to name a few. We were given the mammoth task of conceptualizing, designing and executing the entire event’s visual appearance and digital presence for this year's event. As the event tries to push boundaries in the tech space, we designed a system that could represent that through visuals.
- Lebo
- neon, grotesque, gradient, blends, fluid, tech, mobile, typography, glitch, apps
- Teknolojia ya Uzalishaji
- The designs were conceptualised on paper and then created digitally using Adobe Illustrator and Sketch. The implementation was handled by the client on location. Houndstooth worked endlessly to provide all design collaterals in the dimensions required, which were then printed or projected at the venue.
- Changamoto ya Ubunifu
- The biggest challenge was to create a design guide which can be completely scalable. The designs were printed on several different materials like cloth, canvas, vinyl etc and it was used on every digital screen as well including mobile screens, backlit screens, led panels.
- Utafiti
- Online research to understand the audience and create an experience for them which will be relatable yet inspiring. We created several different options and experimented with grids, type, colours, and patterns before finalising on the finished design. We also pitched the experiments to people from various sectors to get their feedback. The final result was highly appreciated for its tangibility and uniqueness.
- Msukumo
- The collaterals were built using bold grotesk typography and neon colours to represent the dynamic and ever-evolving mobile tech industry. The illustrations were also inspired by Dan Flavin, the American artist known for his minimal light installations.
- Muda wa Mradi
- The project started in Jan 2019 and finished in April 2019, and the event took place in MGM Grand, Las Vegas in May 2019
- Mtiririko wa Uendeshaji
- The audience interacted with the designs in several different formats such as signage, brochures, registration counters, escalators, giveaway bags, presentation screens, walkways, windows clings, etc. By using the designs everywhere the audience was completely immersed with the brand and could relate to its essence of grandiose and magnanimity.
- Wanatimu
- Shyamlee Jagtap
Imedhaminiwa
Gundua Zaidi ya Designers.org
Gundua bidhaa, huduma na fursa kutoka kwa washirika wetu wa matangazo.
Zaidi ya Kuchunguza
Miundo Inayohusiana
Chunguza miundo zaidi iliyoshinda tuzo kutoka kategoria hiyo hiyo, iliyochaguliwa kwa ubora.
