Nimrod Riccardo Sapir

Nimrod Sapir was one of the first to coin the term "last mile solution" and develop an electric scooter brand, MYWAY, as a garage project which would help people commute with minimal time and effort, as well as help reduce the carbon footprint of car-use in urban environments. In 2014 Nimrod entered into a partnership with Ningbo MYWAY Intelligent Technology Co. Ltd. which led to the mass production of this model and, over the years, to the design and marketing of 3 other electric scooter model series and, most recently, one e-bike series.