Multivision Porsche Shanghai ప్రధాన విధి: ఫోటోగ్రఫీ కళాకృతి

Press Kit

Unique Properties

Porsche China asked me if I’d like to shoot in Shanghai and create some artwork for the PHOTOFAIRS Shanghai, including their iconic sportscars.
I created pictures in the style of my “Multivision” series to show the various vibrant faces of this great city.
It's multiple exposure photography, always three photographies in one picture.

Dimensions & Packaging

Different Artworks in different sizes, all in limited editions

Tags

Shanghai, China, Porsche, multiple exposure, photography

Production Technology

Digital photography, the artworks are finished as Fine-Art prints, mounted on Alu-Dibond.

Design Challenge

The challenge was the weather and to find locations, where a multiple exposure of Shanghai gives a good view to the different faces of the city.

Research

The project started with a call from Porsche China. I created a concept and did the creative direction. All in all, I didn't have much time, there were about 3 months between the creation of the concept and the exhibition for Porsche's 70th birthday at Photofairs Shanghai.

Inspiration

Shanghai has many different faces. You can find the old, traditional China, the influences of France in the "Former French Concession" and of course very modern glass and steel architecture.
I wanted to capture these different faces of the city in multiple exposures, always with a Porsche in the picture. Because no matter how distorted the environment appears through the multiple exposure, you can always recognize the iconic design of the Porsche.

Project Duration

Location-Scouting and Shooting: 10 days, 10 more days for postproduction

Operation Flow

1. Digital location scouting via internet, Google Earth, etc.
2. Physical location scouting in Shanghai
3. Shooting in the streets of Shanghai
4. Post Production

Patents

Copyrights belong to Florian W. Mueller, 2022.

Image Credits

Behind the scene credits: David Schuette
Production Company: Freeman XP, Claire Bayrasy