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K11 Art House Функсияи асосӣ: Кинотеатр by Oft Interiors Ltd.

K11 Art House Функсияи асосӣ: Кинотеатр by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 Ҷоизаи нуқрагии A' Design Award in Дизайни фазои дохилӣ ва намоишгоҳ Competition Category.


НуқраДохилӣ· 2021

K11 Art House Функсияи асосӣ: Кинотеатр

by Oft Interiors Ltd.

Client: K11 Art House by UA Cinemas

Ҷоизаи нуқрагии A' Design Award Winner in Дохилӣ Category

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Verified Award Winner

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Colors

The Design

About K11 Art House Функсияи асосӣ: Кинотеатр

K11 Art House як тарроҳии дохилии кинотеатр аст, ки дар Ҳонгконги Чин ҷойгир аст. Тарроҳӣ ба мавзӯи манзили кӯҳии барфӣ бахшида шудааст, ки аз меъмории кӯҳии Швейтсария илҳом гирифта шудааст ва унсурҳои анъанавии биноро ба фазои муосири тиҷоратӣ ворид мекунад. Толор масоҳати 6034 метри мураббаъро фаро мегирад ва ҳадди ақал панҷ формати истеъмолиро муттаҳид мекунад, аз ҷумла мағозаи мусиқӣ, бари кушода, фазои намоишгоҳӣ, маркази намоишӣ ва хидмати иҷтимоии фардикунонидашуда. Мармар, алюминий, матоъ, қолин ва шиша дар тамоми фазо истифода шудаанд. Мақсад аз он рушд додани кинотеатр ба маҷмааи фароғатӣ мебошад.

The Recognition

About the Ҷоизаи нуқрагии A' Design Award

K11 Art House Функсияи асосӣ: Кинотеатр ғолиби Ҷоизаи нуқрагии A' Design Award аст, ки эътирофи фавқулодда обрӯманд буда, ба тарҳҳои сатҳи олӣ, зебо ва таъсирбахш дода мешавад. Ғолибони нуқра асарҳои бағоят дурахшон ва бениҳоят эҷодкоронаанд, ки таҷрибаи барҷаста, истеъдод ва зиракии тарроҳони худро нишон медиҳанд. Интизор меравад, ки K11 Art House Функсияи асосӣ: Кинотеатр асари аҷоиб ва намунавӣ бошад, ки ба таври назаррас касбӣ ва амиқан навоваронаанд. Ин тарҳи ғолиби Ҷоизаи нуқрагии A' Design Award ихтирои хеле назаррас ва мавриди таҳсин аст, ки судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. K11 Art House Функсияи асосӣ: Кинотеатр офаридаест, ки бисёриҳо ба он ҳасад мебаранд ва хостаҳоро бедор мекунад, эҳсосоти мусбат меорад ва ҳайрат ва тааҷҷуб ба вуҷуд меорад.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In that experiment of space, the OFT design created the first future cinema themed with snow mountain residence in Asia based on the concept of "design & new retail", which took the lead in providing reference model for the cinema as "recreational complex".
Dimensions & Packaging
Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Area: 6034 sqm
Tags
cinema, interior design, entertainment space, commercial space, renovation project
Production Technology
In the aspects of spatial situation and its commercial aesthetic, the hustle and bustle in Hong Kong correspond to its open and inclusiveness, with multiple culture blending and growing here. Designers are familiar with the chemical reaction brought by strangeness, so they do the opposite in the design. They select distant land, the Swiss snow mountain fragments of life, carrying the traditional style on architecture into modern commercial space, to wake up the spiritual eagerness of Hong Kong residents to "natural life".
Design Challenge
With the development of "new retail", the traditional entertainment space represented by the cinema has entered a transitional period.
Research
By repeating architectural elements, the OFT combines and splices previously unrelated materials to form an integral space, completing the remodeling of humanity and nature in a new sensory balance.
Inspiration
Enabling the DNA of K11 Art and cultural retail to continue is the key. The model of multicultural living area of K11 Musea brings new enlightenment for the incubation of future cinema: It needs to break out of the simplex consumption scene and introduce social intercourse, shopping, catering and art into the cinema.
Project Duration
The project started in 2018 in HK, China and finished in 2019 in the same place.
Operation Flow
In K11 Art House, the OFT and UA made a breakthrough by introducing at least five consumption formats, including music store, open bar, exhibition space, performance center and personalized acquaintance social service, to construct a composite consumption scene.
Patents
Copyrights belong to Oft Interiors, 2019.
Team Members
CM Jao, Ken Cheung, Shanny Cheung and Tobey Ngo
Image Credits
All images used in the submission was taken by Dennis Lo.

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