Protect Biodiversity Плакатҳо by Rui Ma is a highly esteemed winner of the very prestigious 2021 Ҷоизаи биринҷии A' Design Award in Дизайни графика, тасвирсозӣ ва иртиботи визуалӣ Competition Category.

БиринҷГрафика· 2021

Protect Biodiversity Плакатҳо

by Rui Ma

Client: Rui Ma

Ҷоизаи биринҷии A' Design Award Winner in Графика Category

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Verified Award Winner

Verify Award Status for #108363

Ба навбат ҳамроҳ шавед Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Protect Biodiversity Плакатҳо

Ин як силсила тарҳҳои плакатҳои Руи Ма мебошад, ки барои баланд бардоштани огоҳӣ дар бораи ҳифзи гуногунии биологӣ таҳия шудааст. Плакатҳо ҳамчун ҳашт роҳи ҳифзи гуногунии биологӣ бо забонҳои англисӣ ва чинӣ тарҳрезӣ шудаанд. Он иборат аст аз: Кӯмак ба занбӯри асал, муҳофизати табиат, шинондан, кишт кардани хоҷагиҳои деҳқонӣ, сарфаи об, коркард ва истифодаи дубора, сайругашт кардан, ба боғҳои ботаникӣ рафтан.

The Recognition

About the Ҷоизаи биринҷии A' Design Award

Protect Biodiversity Плакатҳо ғолиби Ҷоизаи биринҷии A' Design Award аст, ки эътирофи басо обрӯманд буда, ба тарҳҳои барҷаста дода мешавад, ки бо эҷодкорӣ, зеҳни тез ва зиракӣ фарқ мекунанд. Ғолибони биринҷ артефактҳои хеле моҳир ва ба таври ҷолиб эҷодкоронаанд, ки таҷрибаи васеъ, тасаввурот ва зеҳни тарроҳони худро тасдиқ мекунанд. Интизор меравад, ки Protect Biodiversity Плакатҳо ашёи хеле қадршуда, мавриди таҳсин ва маҳбуб бошад, ки ба таври назаррас касбӣ ва навоварона аст. Ин тарҳи ғолиби Ҷоизаи биринҷии A' Design Award беҳтарин амалияро дар санъат, илм, тарроҳӣ ва технология дар бар мегирад ва бо диққати худ ба тафсилот аъло аст. Protect Biodiversity Плакатҳо эҳтиёҷотро бо зебоӣ қонеъ мекунад, ба хостаҳо даст мерасонад, эҳсосотро мафтун месозад ва кунҷковиро ҷалб мекунад.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a series of poster designs Rui Ma created to raise the awareness of conserving biodiversity. The posters are designed as eight ways to protect biodiversity in both the English and Chinese languages. It includes: “Help the Bees”, “Protect Nature”, “Plant a Plant”, “Support Farms”, “Conserve Water”, “Recycle and Reuse”, “Take a Walk”, “Visit Botanical Gardens”.
Dimensions & Packaging: The design was created entirely digital and paperless. In this way, the production would be without a physical printing process, and the audiences can view it through the internet.
Tags: Graphic Design, Poster Design, Visual Communication Design, Sustainability
Production Technology: I am always thinking: How visual communication design could help with solving environmental problems? After doing some research online, I decided to make this series of posters to visually attract people's attention and encourage everyone to participate in making our environment better. The design was created entirely digital and paperless. In this way, the production would be without a physical printing process, and the audiences can view it through the internet.
Design Challenge: The most challenging part of this project would be the selection of subjects. There are plenty of environmental problems that we need to pay attention to. In the end, I decided to choose the subject: ways to protect biodiversity, because biodiversity provides healthy ecosystems that are really important to the earth.
Research: Research online from Google, Chose from subjects, Decided the categories, Had conversations with others if they realize the problems, Considered what would be the best/most sustainable way to produce the design.
Inspiration: The inspiration was from a film about saving the world by protecting the environment. By educating herself on how to protect biodiversity, Rui Ma created a series of posters to raise awareness of conserving biodiversity through visual communication design.
Project Duration: The project was started and finished in 2020 in Los Angeles, USA.
Operation Flow: The design was created entirely digital without a physical printing process, and the audiences can view the design through the internet, such as digital magazines, social media accounts, and design blogs, etc. For example, the design is posted on different media such as Print Magazine, Creative Boom, Mindsparkle Mag, IdN World Magazine, etc.
Links to the articles:
https://bit.ly/3rKDpZX
https://bit.ly/3exjr12
https://bit.ly/30EmTPm
https://bit.ly/3rHmxDz
https://bit.ly/3bH0nvC