Wildheart Organics Шамъҳои Ароматерапия by Angela Spindler is a highly esteemed winner of the very prestigious 2022 Ҷоизаи нуқрагии A' Design Award in Дизайни бастабандӣ Competition Category.
НуқраБастабандӣ· 2022
Wildheart Organics Шамъҳои Ароматерапия
Client: Depot Creative
Ҷоизаи нуқрагии A' Design Award Winner in Бастабандӣ Category
Verified Award Winner
Verify Award Status for #137486The Design
About Wildheart Organics Шамъҳои Ароматерапия
Намоиши олӣ барои хати шамъи лубиёи хушбӯи органикӣ. Идеяи он буд, ки ба фурӯшандагони баландтарин бо намуди зоҳирие, ки ба сифати маҳсулот муқобилат кунад ва тавассути литерияи маҳсулот иртибот дошта бошад. Интихоби моддӣ ва анҷомёбӣ калиди истеъмолкунандагон мебошанд & # 039; даркҳо, аз таассуроти ибтидоӣ то баҳодиҳии дуюми бештар баррасӣшуда. Рангҳои истифодашуда аз растаниҳо ва гиёҳҳо, ки ҳар як хушбӯйро месозанд, гирифта шудаанд. Тасвирҳо дорои сифатҳои эфирӣ мебошанд, ки бӯи бӯи ҳангоми сӯхтани шамъ ба ҳаво паҳн шуданро ишора мекунанд.
The Recognition
About the Ҷоизаи нуқрагии A' Design Award
Wildheart Organics Шамъҳои Ароматерапия ғолиби Ҷоизаи нуқрагии A' Design Award аст, ки эътирофи фавқулодда обрӯманд буда, ба тарҳҳои сатҳи олӣ, зебо ва таъсирбахш дода мешавад. Ғолибони нуқра асарҳои бағоят дурахшон ва бениҳоят эҷодкоронаанд, ки таҷрибаи барҷаста, истеъдод ва зиракии тарроҳони худро нишон медиҳанд. Интизор меравад, ки Wildheart Organics Шамъҳои Ароматерапия асари аҷоиб ва намунавӣ бошад, ки ба таври назаррас касбӣ ва амиқан навоваронаанд. Ин тарҳи ғолиби Ҷоизаи нуқрагии A' Design Award ихтирои хеле назаррас ва мавриди таҳсин аст, ки судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. Wildheart Organics Шамъҳои Ароматерапия офаридаест, ки бисёриҳо ба он ҳасад мебаранд ва хостаҳоро бедор мекунад, эҳсосоти мусбат меорад ва ҳайрат ва тааҷҷуб ба вуҷуд меорад.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The agency elevated Wildheart’s branding and product packaging design to reinforce its clean credentials, hero the divine aromas and create a premium lifestyle brand.
Very few candle brands use completely organic ingredients, we captured Wildheart’s point of difference and high quality throughout the packaging, visually and with tactile materials. - Dimensions & Packaging
- There were a range of box sizes created. The material specification was uncoated off white stock, with a slight texture. Printed offset in CMYK with spot UV details on illustrations and brand mark. Inners were from white core flute. Labels printed single colour on satin finish self-adhesive stock.
52 SKU's, 5 product ranges - Tags
- Candle packaging, Packaging for candles, premium packaging, luxury candle packaging
- Production Technology
- Printed CMYK on uncoated stock with spot UV details.
Boxes of various sizes with coreflute inners.
Separate label s printed for candle jars. - Design Challenge
- The project timing was quite tight.
- Research
- On a functional note, the brand’s previous boxes weren’t holding up well in shipment. Depot created a packaging solution that was physically sturdy, yet visually delicate. A premium hand feel combines with light colors and ethereal illustrations that allude to the plant-based scents that dissipate into the air as the candle burns. Colors create a visual identity for 52 products across 5 ranges. The effect makes the organic claim legible, while creating a more polished, luxurious experience overall.
- Inspiration
- Whiff of luxury.
It’s rare among candle brands to insist on all organic ingredients, a point of difference we took to heart when tasked with packaging Wildheart’s precious olfactory experiences. The idea was to break into higher end retailers with a look that would stand up to the rare quality of the product.
We created a packaging solution that was physically sturdy, yet visually delicate. Colors create a visual identity for 52 products across 5 ranges. - Project Duration
- Project commenced in July 2018, Sydney Australia.
Project completed in April 2019, Sydney Australia.
Launched in UK in September 2019 - Operation Flow
- Boxes are crash lock bottoms with simple tuck in lids.
Core flute inners have die cut finger hole for ease of opening. - Team Members
- Angela Spindler - Creative Director, designer, illustrator
Annie Dekker - Finished art, retouching, illustration colour/retouching
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