Eastern Seawall Системаи аломатгузорӣ by Yi Zhang

Eastern Seawall Системаи аломатгузорӣ by Yi Zhang is a highly esteemed winner of the very prestigious 2023 Ҷоизаи нуқрагии A' Design Award in Дизайни графика, тасвирсозӣ ва иртиботи визуалӣ Competition Category.

НуқраГрафика· 2023

Eastern Seawall Системаи аломатгузорӣ

by Yi Zhang

Client: Water Authority of Shenzhen Municipality

Ҷоизаи нуқрагии A' Design Award Winner in Графика Category

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Verified Award Winner
Verify Award Status for #147329

View at A' Design Award Press Release Award Badge

Colors

The Design

About Eastern Seawall Системаи аломатгузорӣ

Eastern Seawall як системаи аломатгузорӣ мебошад, ки барои гардишгоҳи соҳилӣ дар нимҷазираи Дапэн, шаҳри Шэнчжэни Чин тарҳрезӣ шудааст. Шаш қитъаи ҷудогона дар қад-қади соҳили 32-километра тавассути як забони ягонаи визуалӣ ба ҳам пайваст карда шудаанд. Лавҳаҳои аломатӣ, харитаҳои маҳал ва муаррифиномаҳои экологӣ дар қад-қади роҳҳо ва даромадгоҳҳо ҷойгир карда шудаанд. Тирчаҳое, ки аз рӯи ҷараёни мадду ҷазр шакл гирифтаанд, роҳнамоии равшан медиҳанд. Лавҳаҳо аз чӯби сахти мербау, ки ба зангзанӣ тобовар аст, бо скелети пӯлодини болорбандии чиллик сохта шудаанд. Сохторҳои модулӣ имкони васлкунии чандирро дар деворҳои соҳилӣ, зинаҳо, нишебиҳо ва харсангҳо фароҳам меоранд ва дар иқлими шӯру намнок бори шамолро кам мекунанд.

The Recognition

About the Ҷоизаи нуқрагии A' Design Award

Eastern Seawall Системаи аломатгузорӣ ғолиби Ҷоизаи нуқрагии A' Design Award аст, ки эътирофи фавқулодда обрӯманд буда, ба тарҳҳои сатҳи олӣ, зебо ва таъсирбахш дода мешавад. Ғолибони нуқра асарҳои бағоят дурахшон ва бениҳоят эҷодкоронаанд, ки таҷрибаи барҷаста, истеъдод ва зиракии тарроҳони худро нишон медиҳанд. Интизор меравад, ки Eastern Seawall Системаи аломатгузорӣ асари аҷоиб ва намунавӣ бошад, ки ба таври назаррас касбӣ ва амиқан навоваронаанд. Ин тарҳи ғолиби Ҷоизаи нуқрагии A' Design Award ихтирои хеле назаррас ва мавриди таҳсин аст, ки судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. Eastern Seawall Системаи аломатгузорӣ офаридаест, ки бисёриҳо ба он ҳасад мебаранд ва хостаҳоро бедор мекунад, эҳсосоти мусбат меорад ва ҳайрат ва тааҷҷуб ба вуҷуд меорад.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project was to connect 6 areas visually by unified signage systems, creating unique experience for visitors to enjoy native features and vitality.
While avoiding intrusive design, we took "reading on the way" as main design concept. It provides visitors with fresh, interesting and complete experience to read information, such as signboards, site maps and ecology introductions for roads and entrances. Modular structures were adopted to meet the needs of different venues.
Dimensions & Packaging: 2800mmx130mmx130mm Anti-corrosion Merbau Hardwood
10mm Steel Skeleton of Cross Bracing
Tags: Signage, environment，seawall reconstruction，experiential graphic，Coastal，public space
Production Technology: Along the 32km shoreline of Dapeng Peninsula in six disconnected parts, is dotted with boards in compact structures. The installation is easy and fast due to stage construction and long cycle. The coastal conditions bring challenges such as typhoon, high salt and high humidity. The boards can reduce wind loads and combine with permanent poles, avoiding looseness and corrosion of regular metal fasteners, easy for maintenance.
Design Challenge: The unified signage systems are built instead of the existed disordered ones to meet low maintenance demands for each section, and the demands for coastal economic production, also for the tourists. They’re designed by modular structures, making sign boards available with various forms but unified modules. Flexible sign-board assembling is achieved to meet the needs of different venues.
Research: Mountain-seaside Promenade was an existed narrow road connecting villages and peninsula end. Without guardrails and roadside furniture, the road was nearly untraversed. By chance, it became a nice area for ocean protection.
The interesting and changing ground graphics by coating process are designed to attract people to interact with this nice area during their visit on the magnificentpromenade.
Inspiration: Located in the east of Shenzhen, Dapeng Peninsula is famous for its mountains and seas. Local fishing villages and long coastline attract a large number of tourists. The design endowed the existed seawall with ideal tourist function.
Linear coastline space connects villages, roads, destinations and activity spaces in the entire region. It becomes a new type of experience-oriented tourist site.
Project Duration: Sept 22, 2022 Dapeng District, Shenzhen,Guangdong, China
Operation Flow: Located on a long narrow site, light and graceful boards can adapt to various venues of seawalls, steps, slopes and even reefs. The vivid tidal flow shaped arrows are adopted for clear guidance at the linear destinations.
Team Members: Zhang Yi（creative director）
Wen Yuehua（project manager）
Yan Meiying（designer）
Wu Siying（designer）